Barnes & Noble Opens New Store in Lansing11/06/2025

Author Eric Thomas to Host Ribbon-Cutting Ceremony and Book Signing at the Grand Opening at 10AM on Wednesday, November 12^th, 2025

Lansing, MI - November 5, 2025 -Barnes & Noble is thrilled to announce the opening of its new Lansing, MI bookstore on Wednesday, November 12^th.

The new Barnes & Noble will offer about 16,000 square feet of books, toys, games, magazines, gift items and more, including a B&N Cafe. The new Lansing Barnes & Noble is located in the Frandor Shopping Center (420 Frandor Ave., Lansing, MI 48912) in the former Part City space.

The new Barnes & Noble bookstore will officially open to the public at 10AM ET on Wednesday the 12^th, with bestselling author and motivational speaker Eric Thomas cutting the ribbon and signing copies of his books, including, You Owe You: Ignite Your Power, Your Purpose, and Your Why.

The new Lansing Barnes & Noble is also the bookseller's 50^th new store to open in 2025. Barnes & Noble now operates 700 bookstores with more still to come this year.

Barnes & Noble Premium and Rewards Members will receive a free hot coffee or tea on grand opening day and will earn double stamps on all purchases made through grand opening weekend. Readers who are not yet Members are encouraged to sign up and start earning stamps and rewards right away.

Everyone who visits the new Frandor Shopping Center Barnes & Noble during the grand opening will also have access to exclusive deals, like $50 off any NOOK device. Customers can also save 40% on all DVD, Blu-ray, and 4k Ultra HD movies.

"As we open new stores across the country, we do so with an eye not only to enter new markets, but to return to those we once served," said James Daunt, CEO of Barnes & Noble. "It has been many years since our original East Lansing store closed and the return is overdue. We are back in time for the height of holiday shopping, and our booksellers are eager to welcome customers into their brand-new Barnes & Noble."

Barnes & Noble is enjoying a period of tremendous growth as the strategy to hand control of each bookstore to its local booksellers has proven so successful. The bookseller is experiencing strong sales in its existing stores and has been opening many new stores after more than 15 years of declining store numbers. Having fallen below 600 stores as recently as 2023, it now has over 700 bookstores. In 2024, Barnes & Noble opened more new bookstores in a single year than it had in the whole decade from 2009 to 2019. The bookseller will open over 60 new bookstores in 2025.

The Lansing location is one of 14 new Barnes & Noble bookstores set to open in November, alongside stores opening in California, Colorado, Florida, Ohio, Pennsylvania, and Texas. Each grand opening has drawn enthusiastic crowds that wrap around the building, filling the store as the ribbon is cut.

The design of the Lansing store showcases the ambition of Barnes & Noble to create exceptional local bookstores that marry the best traditions of independent bookselling with the resources of the historic chain. The new Lansing Barnes & Noble will cover over 16,000 square feet, including a café, and carry all the best books, as well as a wide range of toys, games and the usual paper and gifting items found at Barnes & Noble.

"I am excited to open another Barnes & Noble bookstore in the area and become part of the culture of East Lansing," said Store Manager Jason Clark, Barnes & Noble bookseller of 19 years. "The entire team looks forward to serving this wonderful community."

Customers can discover more about upcoming events and news by following @bnfrandormi on social media.

###