Publication

MMM Special Counsel Roy Hadley Jr. was recently featured in a Bloomberg Law article exploring how major tech companies are leveraging European user data to train artificial intelligence models under the EU's General Data Protection Regulation (GDPR).

The article details how Meta, LinkedIn, and other tech companies have resumed AI training using EU user data by relying on the GDPR's "legitimate interest" provision. This provision allows processing without explicit user consent if the company can demonstrate a strong justification and provide opt-out options. This shift comes after regulators halted such practices in 2024 over privacy concerns. Hadley offered insight into the regulatory dynamics at play, noting that the behavior of major platforms signals an evolving enforcement landscape and that the lack of strong pushback from regulators could embolden other companies to follow suit.

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