Tuya's AI Innovations Steal the Show at IFA 2025, Unlocking a New Paradigm of Protection in the AI Era

Berlin, Germany - From September 5 to 9, 2025 - Tuya Smart (NYSE: TUYA, HKEX: 2391), a leading global AI cloud platform service provider, made a strong showing at IFA 2025, one of the world's most influential consumer electronics exhibitions. Under the theme "AI, Built. Powered by Tuya" the company comprehensively showcased its technological leadership and open ecosystem advantages in the AI field.

As the integration of AI and the physical world deepens, Tuya has committed to lowering innovation barriers, promoting the inclusive application of AI technology, and empowering industries across the board. At IFA 2025, Tuya presented its latest AI innovations, with a focused display of dozens of cutting-edge AI hardware products and multiple AI solutions in areas such as smart mobility, pet care, and travel safety. These offerings provide all-day protection for different scenarios, delivering more reliable and secure AI-driven living experiences to users.

AI Redefines Smart Mobility

AI is gradually penetrating all aspects of transportation and travel, constantly reshaping people's expectations for smart mobility. At IFA 2025, Tuya introduced an AI-enabled intelligent short-distance mobility solution, covering voice interaction, intelligent navigation, power management, and smart ecosystem. This solution fully demonstrates Tuya's extensive AI applications and deep technological expertise in the smart integration in two-wheeled vehicles.

Specifically, for voice interaction, Tuya's Mobility AI Agent can accurately recognize user voice commands to enable vehicle control, function inquiries, and after-sales consultation services. For intelligent navigation, the Tuya Mobility AI Agent can plan the safest and most efficient riding routes for users based on their set departure and destination points as well as real-time road conditions. For power management, the Tuya Mobility AI Agent can automatically adjust power output according to different user preferences and proactively activate the TCS anti-slip system on rainy days, comprehensively enhancing both riding comfort and safety.

Moreover, Tuya has built a full-scenario smart mobility ecosystem. For example, with AI graphic creation functions, users can easily record and share riding moments; through smart home functions, seamless collaboration between two-wheeled vehicles and home devices is achieved, creating an integrated "human-vehicle-home" experience. Based on user locations and behavioral preferences, local life services can provide real-time information on nearby car washes, maintenance, and other services, accurately meeting users' diverse needs for daily travel.

Currently, Tuya has established partnerships with numerous well-known global mobility brands. By providing core AI services such as intelligent riding tracking, voice interaction, and navigation projection, as well as a rich range of hardware, Tuya empowers clients to continuously expand their ecosystem boundaries and accelerate the implementation of smart mobility.

AI Provides Comprehensive Care for Pet Health

Today, pets have become important family members, deserving more scientific and attentive care and companionship. At IFA 2025, an AI Health Tracker enabled by Tuya stood out with its outstanding AI care capabilities, becoming a focus of the exhibition.

The device is compact, lightweight, and comfortable to wear without causing stress to pets. Leveraging Tuya's high-precision real-time positioning and geofencing technology, pet owners can track their pets' locations at any time, truly achieving "easy recovery even if lost". Combined with its long battery life, the frequency of charging is significantly reduced, enabling longer-lasting care.

Tuya's AI Health Tracker is not just an intelligent positioning device, but also a professional "pet health manager". Based on Tuya's multimodal perception AI algorithm, it continuously monitors multiple health indicators in pets, including activity intensity, sleep quality, heart rate changes, and consumption behaviors. In case of abnormalities, the system will notify the owner immediately, enabling early detection and intervention. Additionally, the built-in pet care health assistant can provide personalized and scientific health management recommendations for each pet based on health data and a pet care knowledge base, ensuring care is always available.

Tuya ofstar AI Fleet Empowers Travel Protection

While enhancing users' travel experience, AI also injects new vitality into safety protection in travel scenarios. At IFA 2025, Tuya's ofstar AI Fleet integrated hardware-software solution made a stunning debut. This solution mainly targets multiple transportation scenarios such as freight, public transport, taxi, construction vehicle, and government vehicle sectors. It aims to help traditional fleets upgrade to data-driven AI fleets through core hardware such as AI Box and AI Dash Cam.

The ofstar AI Fleet integrated hardware-software solution covers four major AI protection capabilities: AI Active Safe Driving, AI Blind Spot Safety, AI Vehicle Digital Twin, and AI ofstar Assistant. These capabilities provide comprehensive protection for driving safety and achieve systematic cost reduction and efficiency improvement.

Taking the AI Blind Spot Safety function as an example, large vehicles usually have large visual blind spots in the front, sides, and rear, which pose significant risks to driving safety. Tuya's AI Blind Spot System not only helps drivers "see" and "clearly see" the surrounding environment but also "understand" it. Using advanced BSD algorithms, the system can accurately distinguish high, medium, and low-level risks, and provides two-way alerts through in-vehicle screen prompts and external audio-visual warnings, ensuring a safe driving environment.

AI continues to transform various industries, not only bringing better interactive experiences to consumers but also accelerating the advancement of safety protection at the foundational technology level. In the future, Tuya will continue to deepen its presence in the AI field, lower development barriers, and empower global developers to jointly create innovative AI solutions, exploring broader business opportunities in the AI era.