Grant Brings Recycling Access to 18,500 Modesto Households for the First Time

MODESTO, Calif. - American Beverage today announced the completion of a rollout of new recycling bins at 350 apartment complexes comprising 18,500 apartment units, bringing recycling access for the first time to many of those residents and significantly expanding recycling citywide. Funding for the bins was made possible through a $123,500 grant from the beverage industry's Every Bottle Back^® initiative, in collaboration with The Recycling Partnership.

In addition to providing new recycling bins, the initiative supports multi-lingual education, production and distribution of educational resources, and staffing to help residents and property managers get the most out of their new recycling services.

"We're proud to partner with the City of Modesto to make recycling more accessible for thousands of residents," said Rick Rivas, vice president of California government affairs at American Beverage. "Investments like this strengthen local recycling systems and help make it so that valuable materials like our bottles and cans can be collected and remade into new ones instead of going to waste."

The project is expected to keep nearly 500,000 pounds of polyethylene terephthalate (PET) plastic and more than 165,000 pounds of aluminum out of landfills and the environment over the next decade. Collecting more recyclable materials enables the beverage industry to reduce its use of new plastic and make more bottles and cans out of recycled material.

The Modesto project builds on American Beverage's other recycling investments in California in Big Bear and South Lake Tahoe that together have reached more than 433,000 residents. Collectively, these three investments are projected to keep more than 2.3 million additional pounds of plastic out of landfills and the environment over the next decade.

This project represents another step forward for Every Bottle Back^®-an initiative of The Coca-Cola Company, Keurig Dr Pepper and PepsiCo-that launched in 2019. In total, investments across nearly 70 communities are estimated to yield nearly 740 million new pounds of recycled PET and more than 47 million more pounds of recycled aluminum over the next decade.

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