Secretary Rollins Announces 8 Additional Companies Joining USDA’s Product of USA Label Initiative

(Washington, D.C., October 30, 2026) - U.S. Secretary of Agriculture Brooke L. Rollins today announced that 8 additional meat and poultry companies have adopted USDA's voluntary Product of USA (POTUSA) label, building on the strong momentum behind the Trump Administration's efforts to help consumers easily identify products that are truly born, raised, harvested, and processed in the United States. With today's announcement, more than 30 companies have committed to the label since USDA launched its nationwide campaign earlier this year.

As more processors adopt the Product of USA label, American families heading to the grocery store or local supplier this holiday season can shop with greater confidence that when they purchase products bearing the claim, they are directly supporting American farmers, ranchers, processors, and rural communities.

"From the pasture to the dinner table, American families deserve to know that their food is American through and through. And as of today, 8 more companies are adding the Product of USA label to their product," said Secretary of Agriculture Brooke L. Rollins. "Every company that adopts the Product of USA label is standing with our ranchers, our processors, and our rural communities. Now available in all 50 states, families can gather around the table this holiday season and be able to choose meat and poultry raised right here in America. Under President Trump's leadership, USDA will keep working every day to put American farmers and ranchers first."

The newest companies to adopt USDA's Product of USA label include:

• Mesorah Farms - Pennsylvania
• KJ Poultry - New York
• Strauss Brands - South Carolina
• Legacy Maker Farms - Indiana
• Demkota Ranch Beef - South Dakota
• Delta Pride Catfish - Mississippi
• Eel River Organic Beef - California
• Krogman Home Grown Meats - Illinois

The continued expansion of the Product of USA label complements President Trump's and Secretary Rollins' broader strategy to strengthen America's livestock industry by supporting independent ranchers, family farmers, and domestic meat and poultry processors. By creating new market opportunities for products that are fully American from pasture to plate, USDA is helping producers and processors compete, grow, and meet rising consumer demand for American-raised meat.

The Product of USA initiative also complements USDA's Strengthening Processing for U.S. Ranchers (SPUR) Program, a $500 million investment to help eligible small- and mid-sized beef processors preserve and expand domestic processing capacity and the recently announced SPUR 2.0 Guaranteed Loan program supporting American meat and seafood. Together, these efforts are strengthening America's supply chain, expanding opportunities for U.S. producers, and increasing consumer access to high-quality American-raised products.

USDA continues to receive strong interest from processors across the country, with additional companies expected to adopt the Product of USA label in the coming months as consumer demand for authentic American-produced meat and poultry continues to grow.

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