Insight Guru Inc.

11/01/2026 | Press release | Distributed by Public on 11/01/2026 07:09

Should You Buy Lululemon Stock For Its Free Cash Flow

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Over the last twelve months, Lululemon Athletica (LULU) produced free cash flow equal to 11.2% of its market value, compared with 4.3% for the median S&P 500 company. With the shares down 37.0% over the past year, a yield that high can mean a business that is either on sale or expected by the market to shrink. So how much cash does Lululemon actually make, and how steady has it been?

Lululemon Has Kept Producing Cash Since 2023

Over the twelve months ended August 2, 2026, Lululemon generated $1.35 billion in free cash flow. The company has kept its twelve-month free cash flow above zero at every quarter end since July 2023.

That cash is what an owner is buying. Each share represents a claim on it whether Lululemon pays it out or keeps it, because cash held inside the company still belongs to its shareholders. Over time, a share price tends to move toward the cash backing it, and it moves faster when that cash is growing.

Lululemon sells its clothing through its own stores and online. Over the last twelve months, the company retained 56.1% of its revenue as gross profit, compared with 43.1% at Nike. It spent 31.7% of the cash brought in by operations on capital projects over the same period, leaving the rest as free cash flow.

Free cash flow has been uneven, however. In the twelve months to July 2024, it was $1.70 billion. It fell to $1.17 billion a year later, before recovering part of that drop. Lululemon also owes more than it holds in cash. Net of cash and short-term investments, its debt at August 2, 2026, came to 6.2% of its market value at the October 30, 2026 close.

Lululemon's Sales Have Started To Shrink

In the quarter ended August 2, 2026, Lululemon's revenue fell 4.3% from a year earlier. During a September 3, 2026 earnings call, management said sales in North America fell 8% in the quarter, while China Mainland grew 4%.

Management blamed negative commentary across media and social channels, which hurt traffic, and a softer response than planned to some new product launches. Among products, management said leggings sales fell about 20% in the quarter.

Management expects the decline to continue. On the call, it lowered its forecast for fiscal 2026 revenue to a midpoint of $10.4 billion, down from $11.1 billion in June. Margins have already narrowed. The operating margin over the last twelve months was 17.8%, compared with 22.9% a year earlier, and the latest figure includes a tariff refund from the most recent quarter.

Management said it is cutting costs harder and plans to reduce pop-up stores to about 40 by the end of 2026, from 65 at the end of 2025. Lululemon also filled a newly created role in October by hiring a chief product officer. That hire came about a month after Heidi O'Neill took over as chief executive.

For now, Lululemon looks more like a business expected to shrink than one on sale, and the share price appears to assume its sales will keep falling. So far, its twelve-month free cash flow has not fallen with them.

What Is Still Unsettled About Lululemon's Cash And Debt?

Lululemon has not yet shown that its cash can keep growing while its sales fall. Management expects fiscal Q3 2026 revenue to fall 10% to 11% from a year earlier. That same quarter a year earlier brought in only $82 million of free cash flow, while the subsequent quarter, ended February 1, 2026, brought in $0.96 billion. Most of the cash arrived a quarter later.

Debt is the other open question. Lululemon's total debt rose to $2.14 billion at August 2, 2026, from $1.76 billion a year earlier. Its $1.39 billion in cash and short-term investments covers most of that debt. In our data, all of that $2.14 billion is lease obligations rather than borrowings.

Lululemon is expected to report in December 2026. Its free cash flow over twelve months, set against its debt, is the measure to watch.

How To Act On LULU?

Not necessarily on Lululemon Athletica alone, if your goal is long-term wealth. Wealth is built by owning the companies that keep outperforming, the leaders of their industries, wherever they are. Here are two companies from Lululemon Athletica's own industry that have beaten it. Over the five years to October 2026, Ralph Lauren stock rose 241% and Tapestry stock rose 239%, while Lululemon Athletica stock fell 77%.

Finding companies like these takes comparison across industries and sectors, and that is what the Trefis High Quality (HQ) Portfolio does. It holds 30 quality companies in equal weight and, since its inception in September 2020, has returned more than 105%, ahead of a benchmark that combines the S&P 500, S&P Mid-cap and Russell 2000. See how we find the leaders.

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Insight Guru Inc. published this content on November 01, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on November 01, 2026 at 13:09 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]