03/26/2026 | Press release | Distributed by Public on 03/26/2026 11:32
Dentons HPRP is pleased to welcome Joowoon Baek as Counsel, strengthening the firm's Korea Desk and enhancing its ability to advise Korean clients and international investors in Indonesia.
Joowoon brings over two decades of experience in Indonesia, offering a rare combination of legal expertise and senior executive leadership. His career spans key roles as Head of Legal at a major industrial group and as President Director of leading digital media and technology companies, providing him with a deep understanding of the intersection between legal frameworks and commercial strategy.
In his role at Dentons HPRP, Joowoon will focus on delivering integrated legal and business solutions, supporting clients in navigating Indonesia's regulatory environment while aligning legal considerations with practical business execution.
"I am delighted to join Dentons HPRP and to be part of a firm with such a strong global platform and deep local expertise," said Joowoon Baek. "I look forward to supporting Korean clients and international investors in navigating Indonesia's evolving regulatory landscape and achieving their business objectives with practical, commercially grounded solutions."
Prior to joining the firm, Joowoon led the establishment of an in-house legal function at a prominent conglomerate, overseeing legal and compliance matters across more than 30 subsidiaries and advising on complex cross-border transactions. He also held leadership roles in technology and media companies, where he spearheaded market entry and localization strategies for Korean businesses in Indonesia.
"Joowoon's arrival reflects our continued focus on strengthening our cross-border capabilities," said Sartono, Managing Partner of Dentons HPRP. "His unique combination of legal expertise and business leadership, together with his deep understanding of both Korean and Indonesian markets, will be invaluable in supporting our Korean clients' investment and expansion strategies in Indonesia as well as our Indonesian clients' expansion to Korea."
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