case highlights standout new products set to shape the future of pharmacy and consumer goods.

The National Association of Chain Drug Stores (NACDS) revealed the winners of the 2026 NACDS Total Store Expo Product Showcase today, spotlighting the new products set to shape the future of pharmacy and consumer goods. The event drew pharmacy leaders, retailers, and suppliers together around a common goal: identifying the next generation of products that will help customers and communities thrive.

The Product Showcase is where new ideas get put to the test. Suppliers featured their newest offerings in dedicated cases throughout the show floor, with over a hundred entries represented across ten categories this year.

Retail buyers from around the country cast their votes, selecting the products they expect to have the greatest impact in stores over the coming year. Chosen by those with deep industry expertise, these winners reflect the needs of communities nationwide.

New this year, the inaugural class of the NACDS Emerging Leaders Academy (ELA) also selected a favorite product from select categories. The ELA convened for the first time at this year's NACDS Total Store Expo, bringing together 49 dean-nominated pharmacy students and 20 deans from colleges of pharmacy for two days immersed in the breadth of the pharmacy and healthcare industry. Their Product Showcase selections add the perspective of the profession's next generation and are noted alongside the winners in the categories below.

The 2026 Product Showcase winners are:

Baby Care
Company: Ashtel Studios, Inc.
Product: Baby Wipes

Emerging Leaders Pick:
Company: Genexa Inc
Product: Infants' Pain & Fever Blueberry Flavor

Beauty/Cosmetics
Company: No7 Beauty Company
Product: Future Renew Serum

Emerging Leaders Pick:
Company: No7 Beauty Company
Product: Future Renew Serum

Consumables
Company: Vespyr Brands
Product: Vivarin Smooth Energy® Caffeine Supplement XR

Emerging Leaders Pick:
Company: Vespyr Brands
Product: Vivarin Smooth Energy® Caffeine Supplement XR

General Merchandise
Company: Navajo Incorporated
Product: Piranha American Patriotic Sunglasses

Emerging Leaders Pick:
Company: Navajo Incorporated
Product: Piranha American Patriotic Sunglasses

Health Care/Over-the-Counter (Tie)
Company: BoomBoom
Product: Nasal Stick

Company: TruLabs LLC
Product: Hydrate + Creatine: Cherry Limeade & Razzle Berry

Emerging Leaders Pick (Tie):
Company: Force Factor
Product: Hair Growth Supplements

Company: Kenvue
Product: ZYRTEC® Allergen Shield Spray

Household Products/Non-Edible Consumables
Company: Pourri
Product: Poo~Pourri Before-You-Go Toilet Spray Original Citrus 2oz Boxed

Emerging Leaders Pick:
Company: Pourri
Product: Poo~Pourri Before-You-Go Toilet Spray Original Citrus 2oz Boxed

Home Health Care
Company: LUXE Bidet
Product: Whift Bidet - The 1st Deodorizing Bidet Attachment

Emerging Leaders Pick:
Company: iHealth Labs, Inc.
Product: iHealth Flu A&B, Covid-19, and RSV Rapid Test, 2 CT

Personal Care/HBC
Company: Minee Wipes
Product: Impossibly Compact Travel Flushable Wipes

Emerging Leaders Pick:
Company: Cleanlogic
Product: Body Care Routine

Pharmacy Operations Equipment & Services
Company: Inmar Intelligence
Product: Drug Deactivation & Disposal System powered by Deterra

Emerging Leaders Pick:
Company: Inmar Intelligence
Product: Drug Deactivation & Disposal System powered by Deterra

Pharmacy Products
Company: Sun Pharma
Product: Carvedilol Phosphate ER Capsules

Emerging Leaders Pick:
Company: Sun Pharma
Product: Carvedilol Phosphate ER Capsules

Exhibitors at the NACDS Total Store Expo can enter, and each product is shown by category in alphabetical order by company name.

For more information, please visit https://www.tse.nacds.org.