Fanatics Markets Launches Loyalty and Rewards Program to Unlock Fanatics Ecosystem

Fanatics Markets Reimagines the Prediction Market Experience Where Trades Can Earn Rewards

New York, NY - June 4, 2026 - Today, Fanatics Markets announced a revolutionary new loyalty program that fully unlocks the Fanatics ecosystem with the introduction of Fanatics ONE and FanCash. Powered by Crypto.com's federally regulated infrastructure, every trade can earn rewards, giving customers more reasons than ever to participate:

• Launched in 2025, Fanatics ONE has quickly grown its membership across the sports and entertainment ecosystem. As the loyalty program officially expands to Fanatics Markets, members will continue to earn FanCash and tier points based on their activity. Learn more here.
• Fanatics customers have long enjoyed the benefits of FanCash and how it brings the Fanatics ecosystem to the forefront. Launching alongside summer's global soccer tournament, Fanatics Markets customers can earn up to 10% in FanCash* on their trades, win or lose - keeping them connected to the biggest moments of the tournament. Every dollar of FanCash is a dollar to spend in the Fanatics ecosystem on official merchandise, tickets, Fanatics Fest experiences, collectibles and on future trades.

"These are big steps forward in our mission to bring the best prediction market experience to our customers," said Zeeshan Feroz, President of Fanatics Markets. "We are ushering in a new era of loyalty and rewards. FanCash and Fanatics ONE give customers a real reason to trade with Fanatics Markets and the other enhancements we are debuting today give traders greater precision, control and access to events that they care about most."

Customers want more of what makes Fanatics special as a global leader in sports. Fanatics ONE and FanCash are not the only innovations coming to Fanatics Markets:

• Official FIFA World Cup 2026™ Hub Experience: In partnership with ADI Predictstreet, the Official Prediction Market Partner of FIFA World Cup 2026™, Fanatics Markets introduces an interactive World Cup Hub featuring prediction markets, tournament news and official player data.
• Fanatics Markets on the Web: Fanatics Markets recently launched an expanded web presence at fanaticsmarkets.com. For those traders that prefer the web experience versus the app experience, Fanatics Markets has expanded its web presence with event contracts on sports, crypto, politics, culture and the economy.
• Combos on Fanatics Markets allows prediction market customers to combine various outcomes like player props, winners, spreads and totals across sports, games or within one game into one new contract. Fanatics Markets has seen a 50% adoption rate among the customer base and Combos are available across professional football, basketball, baseball, hockey, global football, boxing, MMA and tennis. Just look for the combo icon on eligible markets and build your combo.
• Search: Fanatics Markets now offers industry leading search functionality including a search bar, recent searches, autocomplete, synonym/alias and deep linking. Customers can search easily for the markets they want and trade directly from search.
• FanViz: Fanatics Markets brings the game to life with an immersive live trading experience called FanViz. Watch every play unfold with real-time visualizations, play-by-play updates, and comprehensive game stats, all in one place. Designed to help customers make faster, smarter decisions with the most up-to-date game information as the action happens.
• Refer-a-Friend: Prediction markets are better with a crew. Customers can share a unique referral link, and when a friend makes their first trade (up to $25), they both receive FanCash.

Fanatics Markets is available on iOS, Android and on the web in 23 states and four U.S Territories. Fanatics Markets offers consumer protections and equips customers with Risk Management tools to help manage exposure, trade responsibly and make informed trading decisions. The tools allow customers to set deposit limits, session limits, timeouts and self-exclusion.