In 2025, the French agri-food market continued to adjust to the inflationary period of 2022-24. Consumer inflation slowed to 0.9 percent, while food prices increased 1.2 percent. Despite lower inflation, consumers remained price-sensitive, with high demand for private-label products, promotions, and lower-priced options. France's AGEC law is progressively reducing single-use plastic packaging and promoting recyclable and reusable alternatives, requiring the food industry to adapt. France's food retail sector remains large and diverse. In 2025, large general food retailers represented 58.6 percent of food retail sales, while specialized food stores and commercial artisans accounted for 20.4 percent. The market offers opportunities for U.S. exporters of differentiated, premium, innovative, and specialty products, provided they comply with EU/French regulations.