Hilton Worldwide Holdings Inc.

10/23/2025 | Press release | Distributed by Public on 10/23/2025 18:34

Tapestry Collection by Hilton to Make Stylish Debut in Sub‑Saharan Africa

  • Hilton introduces lifestyle brand to Sub-Saharan Africa with signings in South Africa, Kenya and Rwanda - where the hotel also signifies Hilton's first property in the country
  • Signings strengthen Hilton's expanding footprint in Africa, supporting its plan to nearly triple its presence to over 160 hotels across the continent

CAPE TOWN, South Africa - Hilton (NYSE: HLT) today announced the debut of its lifestyle brand Tapestry Collection by Hilton in Sub-Saharan Africa, following the signing of agreements for three properties - The Sterling Hotel, Tapestry Collection by Hilton in South Africa; Ava Hotel Nairobi, Tapestry Collection by Hilton in Kenya; and Zaria Court Kigali, Tapestry Collection by Hilton in Rwanda. These additions reinforce Hilton's continued growth across Africa, with plans to open more than 100 hotels on the continent in the coming years.

Carlos Khneisser, chief development officer, Middle East & Africa, Hilton, said, "With its beautiful scenery, vibrant cities, and rich cultural heritage, Africa's travel and tourism industry is experiencing significant momentum. We are excited to introduce our lifestyle brand, Tapestry Collection by Hilton, to Sub-Saharan Africa with signings in South Africa, Kenya, and Rwanda - bringing authentic, contemporary stays to the growing number of travellers visiting Africa each year. With a legacy spanning over 65 years in Africa, we're on track to almost triple our presence, bringing a range of brands to even more destinations and meeting the evolving needs of today's travellers."

The Sterling Hotel, Tapestry Collection by Hilton - South Africa

The Sterling Hotel, Tapestry Collection by Hilton

Developed in partnership with Crown Pound (Pty) Ltd., The Sterling Hotel, Tapestry Collection by Hilton will be located in Sibaya, KwaZulu-Natal - a coastal destination between Umhlanga and Ballito known for its forest reserves, upscale lifestyle, and entertainment offerings.

Expected to open in 2027, The Sterling Hotel, Tapestry Collection by Hilton, will feature 111 stylish guest rooms that blend comfort with local character. Guests can enjoy a range of amenities, including a fitness centre, an all-day dining restaurant, a lobby café and bar, a terrace, and an outdoor pool. The hotel will offer easy access to attractions such as Dolphin Coast beaches, Crocodile Creek, Sugar Rush Park, Natal Lion Park, and Tala Game Reserve - it is also just a 15-minute drive from King Shaka International Airport and 20 minutes from Durban International Convention Centre.

Ava Hotel Nairobi, Tapestry Collection by Hilton - Kenya

AVA Hotel Nairobi, Tapestry Collection by Hilton

Signed with AVA Hotel Limited, Ava Hotel Nairobi, Tapestry Collection by Hilton, will be located in Lavington, one of Nairobi's most affluent and sought-after suburbs. The hotel will house 91 guest rooms uniquely blending bold designs with a nod to Kenyan heritage, meeting spaces, a rooftop bar and restaurant, an outdoor pool, a fitness centre, and an all-day dining restaurant.

Lavington's serene setting and direct access to Nairobi's Central Business District and Jomo Kenyatta International Airport - only 45 minutes away - make it ideal for business and leisure travellers. Upon opening, Ava Hotel Nairobi, Tapestry Collection by Hilton will be Hilton´s fifth trading property in Kenya.

Zaria Court Kigali, Tapestry Collection by Hilton - Rwanda

Zaria Court Kigali, Tapestry Collection by Hilton

Developed by NBA Champion Masai Ujiri's Zaria Group, Zaria Court Kigali, Tapestry Collection by Hilton will mark Hilton´s first property in Rwanda and is opening later this year. Situated in a new mixed-use development centred on sports and entertainment, the vibrant hotel will include 80 guest rooms, a rooftop lounge, a pool, a fitness centre, an all-day dining restaurant, a sports bar, and a co-working space.

Adjacent to Kigali's newly constructed BK Arena and Amahoro Stadium - home to international concerts, conferences and major sporting events - the hotel is surrounded by popular restaurants and bars, retail stores, sports courts and is just 15 minutes from Kigali International Airport.

Both properties in Kenya and Rwanda will be managed by Aleph Hospitality, an independent hotel management company in the Middle East and Africa.

Elizabeth Scruggs, brand leader, Tapestry Collection by Hilton, said, "We're thrilled to bring Tapestry Collection by Hilton to Sub-Saharan Africa. Globally, lifestyle brands are gaining incredible momentum as travellers seek authentic experiences, local connections, and distinctive design. Our new properties in South Africa, Kenya, and Rwanda embody the Collection's ethos - celebrating the spirit and originality of their surroundings while delivering the reliable and friendly service expected from Hilton."

Tapestry Collection by Hilton is a portfolio of more than 170 independent hotels each with an original, vibrant personality, encouraging guests to enjoy off-the-beaten-path experiences in destinations worth exploring. While each property has a unique story to share that comes to life through uplifting design and unique food and beverage, every Tapestry Collection property benefits from the award-winning Hilton Honors programme.

Hilton currently operates 64 hotels in Africa, with another 106 properties in the pipeline. The global hospitality company remains committed to nearly tripling its presence on the continent to more than 160 trading hotels in the coming years.

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About Hilton

Hilton (NYSE: HLT) is a leading global hospitality company with a portfolio of 25 world-class brands comprising 9,000 properties and over 1.3 million rooms, in 141 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World's Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 235 million Hilton Honors members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, X, LinkedIn, Instagramand YouTube.

About Tapestry Collection by Hilton

Tapestry Collection by Hilton is a portfolio of more than 180 independent hotels each with an original, vibrant personality, encouraging guests to enjoy off-the-beaten-path experiences in destinations worth exploring. While each property has a unique story to share that comes to life through uplifting design and unique food & beverage, every Tapestry Collection property is united by the reliability that comes with the Hilton name, in addition to the benefits of the award-winning Hilton Honors program. Experience Tapestry Collection by Hilton by booking at tapestrycollectionbyhilton.com or through the industry-leading Hilton Honors app. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more about Tapestry Collection by Hilton at stories.hilton.com/tapestry, and follow the brand on Facebook, Instagram and X.

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