04/24/2026 | Press release | Distributed by Public on 04/24/2026 01:58
Britain's restaurant groups finished a difficult first quarter with modest like-for-like growth in March, the new NIQ RSM Hospitality Business Tracker reveals.
The Tracker-produced by NIQ, powered by CGA intelligence, in association with RSM-shows restaurants' sales in the month were 2.5% ahead of March 2025. It is a welcome sign of consumers' readiness to eat out, especially on big occasions like Mother's Day.
Pub groups meanwhile achieved a like-for-like increase of only 0.2% in March, despite a boost from St Patrick's Day celebrations in the middle of the month. It was the first time that restaurants have outpaced pubs for growth for 16 months. Managed bars saw trading fall by 2.6% year-on-year, while there was marginal growth of 0.9% in the on-the-go segment.
When channels are combined, Britain's leading managed hospitality groups achieved like-for-like growth of 0.9% in March. While this is a better performance than either January or February, it is well below Britain's recent rate of inflation. January or February, it is well below Britain's recent rate of inflation.
New openings deliver growth but cost fears build
The NIQ RSM Hospitality Business Tracker also indicates the continued cautious expansion of managed groups. On a total sales basis-including at venues launched by hospitality groups in the last 12 months-their sales rose 4.3%-just ahead of inflation. NIQ's recent Business Confidence Survey with Zonal found nearly two thirds (63%) of leaders of groups with five or more sites planned to increase their estate over the next 12 months.
Despite openings and real-terms growth, hospitality remains overwhelmed by high costs in key inputs like food, drink and labour. There are also fears of renewed inflation as a result of ongoing uncertainty in the Middle East, which is likely to push up prices in many energy-related areas. NIQ's recent Business Confidence Survey-conducted before the start of the conflict-found that fewer than a third (31%) of leaders feel optimistic about the future of hospitality over the next 12 months.
The Tracker's regional breakdown of sales meanwhile indicates a slightly better March for operators in London. Like-for-like sales rose by 0.4% within the M25, and by 1.1% further afield.
"Restaurants' move back into the black in March is a welcome development after a very challenging start to the year. Nevertheless, many groups remain reliant on new openings and deliveries for real-terms growth, and geopolitical concerns are casting a long shadow over the months ahead. Hospitality faces relentless challenges that are not of its own making, and without targeted government support it is likely to be a challenging summer season."
"Sluggish like-for-like growth across the sector masks a change in fortunes for Britain's eateries, with restaurants returning to growth at the expense of food-led pubs. However, the bigger picture suggests consumer spending has not increased significantly but is instead shifting between different segments of the market, highlighting the degree of competition amongst operators. The data also shows that overall revenue growth is being driven by new openings rather than underlying like-for-like performance, favouring larger operators with the capital to expand, while many independent businesses continue to grapple with underwhelming site revenue growth alongside rising cost pressures. With new entrants vital to the evolution of the hospitality sector, creating the right conditions for businesses of all sizes to grow is critical to maintaining a diverse and resilient hospitality industry."
NIQ collected sales figures directly from 119 leading managed groups for March's edition of the NIQ RSM Hospitality Business Tracker, which provides authoritative monthly insights into Britain's restaurant, pub and bar sales. Companies participating in the Tracker receive a fuller breakdown of trading that helps to benchmark performance and understand market trends.
To join the cohort, contact Andrew Dean at [email protected]
Participants in the NIQ RSM Hospitality Business Tracker: Adventure Leisure Ltd, All Star Lanes, Amber Taverns, Anglian Country Inns, Arc Inspirations, Azzurri Group (Ask Italian, Coco di Mama, Zizzi), Barburrito, Barworks, Beds and Bars, Big Fang Collective, Big Table Group (Banana Tree Restaurants, Bella Italia, Chiquito, Frankie & Benny's, Las Iguanas), Bill's Restaurants, Bleecker St Burger, Boisdale Ltd, Boom Battle Bar, Boston Tea Party, Boxpark, BrewDog, Burger & Lobster, Buzzworks Holdings Group, Byron, Chaiiwala, Chance and Counters, Coaching Inn Group Ltd, Comptoir Group Plc, Cote Restaurants, Creams Café, Darwin & Wallace, Dishoom, Evolv Collection, Five Guys, Flat Iron, Fortnum & Mason, Fuller Smith & Turner, Gaucho Grill, Giggling Squid, Glendola Leisure, Gordon Ramsay Restaurants, Greene King (Chef & Brewer, Hungry Horse, Flaming Grill), Hall & Woodhouse, Hawthorn Leisure, Heartwood Collection, Honest Burgers, HOP Vietnamese, Kibou, Kricket, Laine Pub Co, Lane 7, Liberation, Lina Stores, Loungers, Lucky Voice, Marston's, McMullen & Sons Ltd, Megans, Mildreds, Mission Mars, Mitchells & Butlers (Harvester, Toby, Miller & Carter, All Bar One), MJMK Restaurants, Mojo Bar, Mowgli, Nando's Restaurants, Neos Hospitality, New World Trading Company, Nightcap Plc, North Brewing Co, NQ64 Arcade Bars , Open House London, Parogon Pub Group, Pho, Pizza Express, Pizza Hut UK, Popeyes, Portobello Starboard Ltd, Prezzo, Public House Group, Punch Pub Co, Rick Stein Restaurants, Riley's, Rosa's Thai, Roxy Leisure, San Carlo, Sandbox VR, Shepherd Neame, Signature Pubs, Simmons Bars Group, Southern Wind Group (Fazenda), St Austell, Star Pubs & Bars, State of Play Hospitality, Stonegate Pub Co (Slug & Lettuce, Yates', Walkabout, Bermondsey Pub Company), Tasty Plc, TGI Fridays UK, The Alchemist, The Fulham Shore, The Restaurant Group, Thunderbird Fried Chicken, Tonkotsu, Topgolf Ltd, Tortilla, Tossed, Treetop Golf, True North Brew Co, Upham Pub Co, Urban Pubs & Bars, Urban Village Pub Co, Various Eateries (Strada, Coppa Club), Village Hotels, Wagamama, Wasabi, Wells & Co, Whitbread (Beefeater, Brewers Fayre, Table Table), Wingstop, Yard Sale Pizza, Yolk, YO! Sushi, Young's and Yummy Collection.
RSM UK is a leading provider of audit, tax and consulting services. As an integrated team with nearly 4,900 partners and staff operating from 31 locations across the UK, we have a culture of understanding what it means to deliver value, and to value what we do.
As part of the RSM International network, we have access to more than 57,000 people in more than 120 countries. Our global presence helps us to meet the needs of clients who are trading and expanding internationally.
To learn more, visit www.rsmuk.com.
NielsenIQ (NYSE: NIQ) is a leading consumer intelligence company, delivering the most complete and trusted understanding of consumer buying behavior and revealing new pathways to growth. By combining an unmatched global data footprint and granular consumer and retail measurement with decades of AI modeling expertise, NIQ builds decision systems that help companies turn complex data into confident action.
With operations in more than 90 countries, NIQ covers approximately 82% of the world's population and more than $7.4 trillion in global consumer spend. Through cloud-based platforms, advanced analytics and AI-driven insights, NIQ delivers The Full View™-helping brands and retailers understand what consumers buy, why they buy it, and what to do next.
For more information, please visit https://www.niq.com.
This press release regarding sales trends for Britain's eating and drinking out market, and may contain forward-looking statements regarding anticipated consumer behaviors, market trends, and industry developments. These statements reflect current expectations and projections based on available data, historical patterns, and various assumptions. Words such as "expects," "anticipates," "likely," "may," "poised to,"," and similar expressions are intended to identify such forward-looking statements. These statements are not guarantees of future outcomes and are subject to inherent uncertainties, including changes in consumer preferences, economic conditions, technological advancements, and competitive dynamics. Actual results may differ materially from those expressed or implied in these statements. While we strive to base our insights on reliable data and sound methodologies, we undertake no obligation to update any forward-looking statements to reflect future events or circumstances, except to the extent required by applicable law.
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