Pluto TV’s New Experience Brings Live and On-Demand Entertainment Together

Pluto TV's New Experience Brings Live and On-Demand Entertainment Together

Pluto TV is launching a redesigned streaming experience that makes it easier to discover, navigate and enjoy free entertainment, whether viewers want to tune into a live channel, choose what to watch or escape into something they love.

The new experience brings live and on-demand programming together through a more intuitive interface, richer personalization and a shared technology foundation with Paramount+. It marks an important step in Paramount's convergence strategy: connecting the technology, data and capabilities behind our streaming services while preserving what makes each one distinct.

For Pluto TV, that means combining the ease of television with the control and discovery tools audiences expect from modern streaming, all while remaining free.

One Home for Live and On-Demand Discovery

At the center of the experience is a redesigned Home screen. Starting this Summer, users now land on a destination that brings live and on-demand discovery together, rather than just dropping directly into a live channel.

An updated marquee and premium artwork create a richer visual experience, while a new Content Highlight module surfaces essential details without extra clicks. Improved metadata and a mix of personalized, automated and curated carousels help viewers make faster decisions across Home, the Live Channel Guide and the Movies and Shows hubs.

Movies and Shows are now organized into dedicated destinations, with each hub including its own marquee, genre categories and personalized carousels, making it easier to browse by content type. On mobile, Movies and Shows are elevated in the navigation, while expanded Content Details pages offer richer artwork and recommendations for similar programming.

A More Flexible Live TV Experience

Live television remains central to Pluto TV, but the new experience gives viewers greater control over how they watch.

The redesigned Channel Guide, including a refreshed mobile experience, lets users favorite channels and browse programming more than 24 hours in advance. A Live-to-VOD Side Panel allows viewers to move from the live schedule directly into an on-demand title when it is available, including restarting a currently airing program from the beginning with one click.

The live player includes an On Now carousel, while the on-demand player adds one-click restart and watchlist controls without leaving what's playing. Unified search and type-ahead suggestions help viewers find relevant programming across both catalogs. These updates bring greater flexibility to live viewing while reducing the friction between live and on-demand entertainment.

The re-designed on-demand player introduces and streamlines features to give you greater control over how you watch your favorite content, while improvements to our underlying data and technology makes it even easier to find what you love.

Each feature supports a simple goal: helping audiences spend less time looking and more time watching.

How Convergence Unlocks the Next Generation of Free Streaming

Convergence is about building shared technology and capabilities that make both Paramount+ and Pluto TV unique. Pluto TV will continue to offer an expansive free streaming experience, while Paramount+ remains the company's premium streaming service.

For users, this creates a more connected experience across Pluto TV and Paramount+, with more consistent functionality and better recommendations. For advertisers, registration and stronger first-party signals can support a deeper understanding of audiences and more relevant advertising. For content partners, improved discovery creates more opportunities for programming to reach the right viewers across live and on-demand environments. For Paramount's product and technology teams, a shared foundation makes it possible to build capabilities once, apply them across services and bring new experiences to audiences faster.

Taken together, we are building a more personalized and connected experience while strengthening the signals that improve content recommendations and advertising.

The New Pluto TV is Just the Beginning

This launch establishes a foundation for Pluto TV's continued evolution. As we continue to invest in the service, our viewers can expect even more exciting features, including an in-player live channel changer, unified accounts across Paramount+ and Pluto TV, Content Collections, Top 10 Carousels and Prominent Carousels highlighting popular content, Kids Mode and parental controls, Personalized End Cards that help you discover your next watch and more!

As we plan for the future, our viewers can expect a more unified experience across our streaming services while choosing the offering that best fits how they want to watch, especially for registered Pluto TV users. We will continue to experiment with new ways to drive registration that will help make Pluto feel more personalized, while unlocking even more value for our advertising partners.

By bringing together the best of live television and on-demand streaming in one connected, intuitive experience, the new Pluto TV makes it easier than ever for audiences to Escape to Pluto. It also demonstrates what convergence can unlock at Paramount: better products for audiences, stronger opportunities for advertisers and a technology foundation built for faster innovation across our streaming ecosystem.