Fujifilm Holdings America Corporation
01/20/2026 | Press release | Distributed by Public on 01/20/2026 07:33
FUJIFILM GFX ETERNA 55 Filmmaking Camera Joins Fleet of IMAX®-Certified Digital Cameras
VALHALLA, N.Y. - January 20, 2026 - FUJIFILM GFX ETERNA 55 ("GFX ETERNA 55"), Fujifilm's first digital camera purpose-built for professional filmmaking, has joined the list of IMAX-certified digital cameras. IMAX® certifies select high-end, best-in-class digital cameras that meet the Company's quality standards - these cameras are carefully selected for their high-quality image capture and the ability to shoot in IMAX's exclusive Expanded Aspect Ratios.
IMAX-certified digital cameras are a critical component of the Filmed For IMAX® program, an end-to-end partnership program that offers filmmakers greater opportunities to maximize each aspect of IMAX's technology offerings to deliver the most immersive movie experience to audiences around the world.
With the tallest digital filmmaking sensor currently available on the open market, GFX ETERNA 55 enables users to record using the full sensor height (32.71mm) in Open Gate mode, prioritizing image area and vertical scale, which are key attributes of IMAX. The native 4:3 Open Gate GFX sensor offers a large-format canvas, giving filmmakers greater freedom in framing while supporting both spherical and anamorphic workflows.
"Adding the Fujifilm GFX ETERNA 55 to our roster of IMAX-certified cameras is a win for filmmakers and fans alike, giving the world's best storytellers another world-class tool to design truly immersive, cinematic visuals specifically for IMAX," said Jonathan Fischer, Chief Content Officer at IMAX. "As we continue to expand the ecosystem of certified cameras, we're opening the door for more directors, DPs, and production partners to deliver unforgettable experiences to audiences around the world."
GFX ETERNA 55 comes production-ready in a durable cinema-style build featuring industry-standard connections, an adaptable native lens mount, and a "visually stepless" internal electronic variable ND filter, among many other features. The camera's premiere Logarithmic color profile, F-Log2 C, offers filmmakers the ability to create images with a wide range of flexibility in color reproduction. Filmmakers also have access to 10 new Film Simulation 3D LUTs, as well as 20 internal film simulation modes, all of which feature creative looks that are inspired by film.
"Receiving this certification is an honor for many reasons, one being that IMAX is a beacon for ambitious filmmakers; we're so proud that GFX ETERNA 55 provides an accessible pathway for filmmakers to craft stories with an epic cinematic perspective," said Yuji Igarashi, general manager, Professional Imaging Group, Imaging Solutions Division, Fujifilm Corporation. "At Fujifilm, we have a deep belief in the importance of the theatrical moviegoing experience, where audiences come together to share thoughts, ideas, and emotions through the experience of visual storytelling. GFX ETERNA 55 is made for all types of storytellers, including filmmakers who dream of creating larger than life stories for the silver screen and beyond. Fujifilm is proud to provide filmmakers with a system that allows the ability to create motion pictures that are fit for the cinematic scale of The IMAX Experience®."
Learn more about GFX ETERNA 55 here. Also available to the public are downloadable 3D Film Simulation LUTs, a white paper, and an interactive anamorphic module.
Photo © Michael Bulbenko
Photo © John Blackwood
Photo © Timur Civan
Photo © Timur Civan
About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation, consists of six operating divisions. The Imaging Division provides consumer and commercial photographic products and services, including silver halide consumables; inkjet consumables; digital printing equipment, along with service and support; personalized photo products fulfillment; film; one-time-use cameras; and the popular instax™ line of instant cameras, smartphone printers, instant film, and accessories. The Electronic Imaging Division markets its GFX System and X Series lines of mirrorless digital cameras, lenses, and accessories to provide a variety of content creation solutions for both still and moving imagery. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography, and industrial markets, and also markets binoculars and other optical imaging solutions. The Business Innovation Division offers a full lineup of digital print and toner technologies focused on enabling the digital transformation of businesses and print shops with its offerings of multifunction printers, digital inkjet presses, production toner printers, software, and more. The Industrial Products Division delivers new products derived from Fujifilm technologies including data storage tape products, including OEM and FUJIFILM Ultrium LTO cartridges, desalination solutions, microfilters and gas separation membranes.
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FUJIFILM Corporation is a subsidiary of FUJIFILM Holdings Corporation. FUJIFILM Holdings Corporation, headquartered in Tokyo, leverages its depth of knowledge and proprietary core technologies to deliver innovative products and services across the globe through the four key business segments of healthcare, electronics, business innovation, and imaging with over 70,000 employees. Guided and united by our Group Purpose of "giving our world more smiles," we address social challenges and create a positive impact on society through our products, services, and business operations. Under its medium-term management plan, VISION2030, which ends in FY2030, we aspire to continue our evolution into a company that creates value and smiles for various stakeholders as a collection of global leading businesses and achieve a global revenue of 4 trillion yen (29 billion USD at an exchange rate of 140 JPY/USD). For more information, please visit: https://holdings.fujifilm.com/en/.
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FUJIFILM, GFX ETERNA and ETERNA are trademarks of FUJIFILM Corporation and its affiliates.
IMAX® and The IMAX Experience® are registered trademarks of IMAX Corporation. Use of the trademarks herein is by permission. This press release is not sponsored by IMAX Corporation.
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Media Contact:
Daniel Carpenter
FUJIFILM Holdings America Corporation
914-529-2417
[email protected]
Fujifilm Holdings America Corporation published this content on January 20, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on January 20, 2026 at 13:33 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]