01/17/2026 | Press release | Distributed by Public on 01/17/2026 15:49
Boston, MA - Jan. 18, 2026- New Balance introduces Coco Gauff's Australian Open kit, a collection that captures the poetry of movement and the spirit of summer. Designed with Coco for the first major of the season, this kit is more than performance wear; it's a love letter to style, confidence, and self-expression. For the first time ever, a version of Coco's custom kit will be available for purchase, giving fans the opportunity to step into her signature look and share in the magic of Melbourne.
Crafted for performance, inspired by the Australian summer, and elevated by design, the kit blends elegance, poise, and playfulness. Fluid lines celebrate the body in motion, while bold color ensures impact against the vibrant blue Melbourne courts. The palette - hot marigold, navy blue, and daybreak periwinkle - is inspired by the Australian landscape, radiates optimism and energy, and echoes the promise of a new season.
The Coco Gauff Australian Open Kit features three distinct looks, each designed for a different chapter of her tournament story:
"From the moment Coco joined the New Balance family, we've been inspired by her evolution, both as an athlete and as a style icon," said Julie Pike, Senior Vice President of Global Apparel at New Balance. "This kit reflects that journey: bold, confident, and beautifully expressive. We're thrilled to offer it at retail for the first time, inviting fans to share in Coco's signature style."
"Working with New Balance on my Australian Open kit gave me the chance to design something that's not just about performance, but also about style and self-expression," said New Balance athlete Coco Gauff. "I wanted something that felt powerful yet feminine - and shared my love for bold colors and the beach! I'm excited that fans can now wear a kit inspired by my on-court look. It's a special way to share this journey with them."
Coco Gauff's Australian Open Kit will be available starting January 17 online in select global markets, at all New Balance Flagship stores (except Oxford Street, London), and at New Balance's Federation Square pop-up in Melbourne for the AO. Items retail between $65-175 USD. For more information, visit newbalance.com/aoor follow @newbalancetennison Instagram.