11/13/2026 | Press release | Distributed by Public on 11/13/2026 05:07
TikTok LIVE is partnering with Warner Bros. Studio Tour London - The Making of Harry Potter to give fans an exclusive look at Hogwarts in the Snow before it opens to the public, with two special livestreams offering a front-row seat to one of the season's most enchanting experiences.
As the Studio Tour is transformed for Christmas, TikTok viewers will have the chance to explore iconic sets adorned with seasonal decorations and discover the filmmaking secrets behind the world of Harry Potter.
On Friday 13 November at 6:30pm GMT, TikTok creator @eve_edmunds will take viewers on an exclusive LIVE tour of Hogwarts in the Snow, alongside official tour interactors, as the finishing touches are made ahead of its public opening. Together, they'll reveal the intricate details that make this annual experience so special, including a first look at a new addition for 2026. Set in the iconic Great Hall, they'll find Harry and Ron's game of Wizard's Chess, surrounded by the tables dressed for a Christmas feast. The livestream will be broadcast across @wbtourlondon, @tiktoklive_uk, @tiktokuk and @eve_edmunds.
But the magic doesn't stop there. On Tuesday 17 November at 6pm GMT, TikTok LIVE will take viewers onto the red carpet at the Studio Tour's special launch event, hosted by @mollyallin. Audiences can tune in for conversations with celebrity guests and VIPs, alongside another sneak peek inside Hogwarts in the Snow. Watch the livestream across @wbtourlondon, @tiktoklive_uk, @mollyallin and @eve_edmunds.
To mark the occasion, viewers tuning in to the LIVEs will also be able to enjoy specially created Harry Potter-inspired gifts, including Hogwarts House Banners, Scarves, The Sorting Hat and Golden Snitch, adding an extra touch of wizarding wonder to the experience.
This partnership marks the latest stop for Museums Come Alive, TikTok LIVE's global series that invites viewers inside cultural institutions to experience art, history and cultural moments in real time. The programme has reached over 400M impressions as of this month. Previous LIVEs have featured the Lucas Museum of Narrative Art, Metropolitan Museum of Art, MoMA and the Pokémon Fossil Museum, alongside cultural destinations including Art Basel Paris and the Basilica of the Sagrada Família.
From exploring legendary film sets to discovering the stories behind them, TikTok LIVE is bringing audiences closer to the places and experiences they love, wherever they are in the world. No Floo Powder needed!
Follow @wbtourlondon and @tiktoklive_uk on TikTok to join the fun.