Merion Portfolio Company Spectrum Franchise Consulting Acquires FranDevCo

JUPITER, Fla. (JANUARY 23, 2025) - FranDevCo ("FDC" or the "Company"), a premier franchise development organization driving growth and value for leading and emerging franchise brands, has been acquired by Full Spectrum Franchise Consulting, a portfolio company of L2 Capital and the parent company of iFranchise Group and TopFire Media.

With this acquisition, Full Spectrum adds a pivotal service offering to its growing platform built around supporting franchisors throughout their entire lifecycle. The combination of franchise and FDD consulting, digital marketing capabilities and overall lead generation strategies will bolster FranDevCo's capabilities and accelerate its mission to help emerging franchise brands responsibly achieve rapid and sustainable growth by connecting top-performing franchisees with high-potential franchise opportunities.

Since its founding, FranDevCo has focused on helping emerging brands realize their full potential. FDC has placed over 1,100 units with more than 600 franchisees over the last three years. Its early success stems from a differentiated approach to establish an outsourced development partner and process, not just a sales organization. This offering is underpinned by a relentless commitment to responsible franchising and providing value-added consultative services. Headquartered in Cornelius, N.C., FranDevCo is powered by a team of industry veterans committed to supporting franchise brands across diverse sectors, including residential services, automotive, commercial services, quick-service restaurants, fitness, health and wellness, beauty, pet services, death services, youth enrichment, and more.

"Acquiring FranDevCo is a pivotal step in our strategy to expand and strengthen our presence in the franchise industry," said Bob Levine, Managing Partner at L2 Capital. "FranDevCo's proven track record of transforming good brands into great franchises, combined with their industry expertise, makes them an invaluable addition to our portfolio. We look forward to working with their talented team as we scale and drive value in this dynamic market."