Brewers Association

11/05/2026 | Press release | Archived content

2027 World Beer Cup Registration Is Now Open

Early Bird Registration Open Through Dec. 16

Registration for the 2027 World Beer Cup® is open at WorldBeerCup.org. Breweries and cideries around the world can enter now at early bird pricing.

Winners will be announced April 7, 2027, during a live awards ceremony at the 2027 Craft Brewers Conference® & BrewExpo America®.

"The World Beer Cup is one of the most meaningful honors a brewery can earn," said Chris Williams, competition director. "An award reflects the evaluation and recognition of some of the best judges from around the world."

The World Beer Cup will also expand recognition of its cider categories to a new standalone World Cider Cup competition. Judging will feature dedicated Certified Pommelier™ judges and expanded cider award categories created in partnership with the American Cider Association. Winners in both competitions will be featured at the award ceremony on April 7, 2027.

"We're excited to continue to recognize cidermakers as part of our new World Cider Cup in 2027," said Williams. "We look forward to celebrating the craftsmanship, consistency, and innovation that move our industry forward."

New Beer Styles

  • Alsatian-Style Pilsener (as a subcategory of International-Style Pilsener)
  • Czech-Style Dark Lager (new award category)
  • Italian-Style Grape Ale (3 subcategories - Red, White & Sour)
  • New Zealand-Style Pilsener
  • Distinct Gluten-Free Categories (Classic Ale or Lager, Hoppy, Specialty)
  • Multi-Adjunct Beer or Hybrid/Crossover Beer (as subcategories of Specialty Beer)

New Cider Styles

  • Low & No Alcohol Cider
  • Natural Cider
  • Ice Cider or Fortified Cider

View all 2027 beverage styles.

New Champion Awards

  • Champion Cidermaker
  • Champion Brewery

Key Dates

  • Early bird registration: Nov. 5 - Dec. 16, 2026
  • Regular registration: Dec. 17, 2026 - January 2027 (subject to availability)
  • Awards Ceremony: April 7, 2027, in San Antonio, Texas

Registration and details: WorldBeerCup.org

About the World Beer Cup

Often referred to as the "Olympics of Beer" and organized by the Brewers Association, the World Beer Cup was established in 1996 to promote the international exchange of brewing excellence. The competition features more than 100 beer style categories, evaluated by an elite panel of international judges. The 2026 competition brought together 1,644 breweries representing 50 nations, underscoring the event's role as a truly global benchmark for quality.

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Brewers Association published this content on November 05, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on November 07, 2026 at 06:02 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]