Velocity Frequent Flyer Becomes First Airline Loyalty Program to Partner with ShopBack in Australia

Sydney, 20 October 2026 - Australians have a new way to turn their online shopping into their next holiday, with ShopBack, Asia-Pacific's leading shopping and rewards platform, and Velocity Frequent Flyer, the loyalty program of Virgin Australia, announcing a new offering that lets members convert ShopBack Cashback into Velocity Points.

In an Australian first for ShopBack, members can convert $1 of Cashback into 50 Velocity Points, with no service or administration fees. The new offering marks the first time ShopBack has connected an airline loyalty program to the platform in Australia.

Whether it's Cashback earned from buying groceries, ordering dinner, refreshing a wardrobe or booking a holiday, members can now put those rewards towards flights to more than 600 destinations around the world on Virgin Australia and its partner airlines which include Qatar Airways, Singapore Airlines, United Airlines, Air Canada, ANA and Air New Zealand.

The new offering comes at a time when Aussies have more pressure on the hip pocket than ever before, making it easier for ShopBack members to turn everyday spending into travel.

How it works

1. Members link their Velocity Frequent Flyer account via the 'Redeem Cashback' section of the ShopBack app or website.
2. Select Velocity Points as their redemption option.
3. Velocity Points typically arrive within 10 business days.

ShopBack members' ability to convert their Cashback for Velocity Points joins existing bank transfer (Australian banks only) and PayPal redemption options. Velocity Points redemptions start at $5, with a daily limit of $600. To access the offer, you must have a valid Velocity Membership ID, an active ShopBack account and be a resident of Australia.

Members who do not already have a Velocity Frequent Flyer account can join for free via the Velocity app or website.

Commentary

"Velocity is one of the most loved loyalty programs in Australia, and ShopBack members are some of the most deliberate shoppers in the country. Members earn Cashback across thousands of stores and convert it into Velocity Points with no additional fees along the way," said Angus Muffet, General Manager, Australia and New Zealand at ShopBack. "This is the first time we have connected ShopBack members to an airline loyalty program in Australia."

Velocity Frequent Flyer's Chief Commercial Officer Shanika Ekanayake said the new partnership with ShopBack gives members another simple way to turn everyday spending into their next holiday. "We're always looking for new ways to make it easier for our members to earn Points through the spending they're already doing, and ShopBack is a really exciting addition to Velocity," she said. "We're proud to be the first airline loyalty program ShopBack has partnered with in Australia, it means Cashback rewards earned on everything from groceries and fashion to ordering dinner can now be turned into Velocity Points, helping our members get to their next holiday sooner."

Notes to Editors

Launch offers for ShopBack Members

To celebrate the launch, ShopBack members can take part in two limited-time Velocity Points offers in November 2026:

1. 100 Velocity Points linking offer (20-22 November). Members who link their Velocity Frequent Flyer account to ShopBack during this period will receive 100 Velocity Points. T&Cs apply.
2. 100,000 Velocity Points giveaway (6-20 November). Members can redeem 500 Velocity Points for one entry into a giveaway to win 100,000 Velocity Points. T&Cs apply.

About ShopBack

The ShopBack Group is Asia-Pacific's leading shopping and rewards platform, trusted by over 20 million active members across 13 markets, including Germany and the United States. Driven by the vision to make every day more rewarding, ShopBack saves members money and time with more ways to earn and more to do with what they earn, and empowers merchants and brand partners to effectively engage its members. Founded in Singapore in 2014, ShopBack now powers over US$5.5 billion in annual sales and half a million transactions a day for more than 20,000 online and in-store partners.

Australia is the second ShopBack market where members can convert Cashback into frequent flyer points, after Hong Kong with Asia Miles.

About Velocity Frequent Flyer

Virgin Australia's award-winning loyalty program, Velocity Frequent Flyer, boast millions of members who can use their Points to redeem flights to more than 600 destinations around the world through Virgin Australia and the airline's extensive list of international partner carriers, including Virgin Atlantic, Qatar Airways, Singapore Airlines, United Airlines and more. The program is also partnered with Flybuys (Coles, Coles Express, Bunnings and more), DoorDash, DiDi and more, giving members more choice than ever before when earning and redeeming Points.

‍