ABOUT YOU FURTHER EXPANDS ITS OUTLET BUSINESS IN EUROPE: LAUNCH IN SWITZERLAND AND THE NETHERLANDS

Hamburg | February 5, 2026 - ABOUT YOUcontinues to accelerate the expansion of its European off-price business and launches the ABOUT YOUOutlet in two additional markets: Switzerland and the Netherlands. With this step, the outlet offering is now available in a total of 15 European countries.

The ABOUT YOUOutlet gives members access to more than 100,000 items with discounts of up to 70%. Over 50 new deals go live every week, starting daily and remaining available for seven days each. The outlet complements the ABOUT YOUonline fashion store with a time-limited, deal-based shopping experience.

"The off-price segment is a core component of our European growth strategy. With the launches in Switzerland and the Netherlands, we are consistently scaling our outlet business and unlocking additional revenue potential in established ABOUT YOUmarkets," says Tarek Müller, the ABOUT YOUGroup's Co-Founder and Co-CEO.

Following the launch of the first ABOUT YOUOutlet in Germany in 2022 and its subsequent expansion into further European markets, the company is now taking the next growth step in Western Europe. In total, the ABOUT YOUOutlet counts 8.5 million members across Europe.

The ABOUT YOUonline fashion store is active in 26 European markets, with Switzerland part of the portfolio since 2015 and the Netherlands since 2017.