Alliance Authentic Expands Its Preservation Platform Across Collecting, From Vinyl To Funko To Handmade By Robots

Alliance Authentic today expanded its preservation platform beyond vinyl for the first time, launching preserved Funko and Handmade by Robots collectibles. Alliance Authentic is the only platform that preserves the records and collectibles fans care about most and carries each one's verified identity to every owner who comes next. The company is creating a new category: permanently preserved collectibles. The expansion arrives on a rebuilt Alliance Authentic platform, redesigned around how collectors discover, preserve, and pass on what they own. Alliance Authentic is part of Alliance Entertainment (Nasdaq: AENT), the largest distributor of physical media in the U.S.

FORBES CALLED ALLIANCE AUTHENTIC "A ONE-OF-A-KIND PLATFORM" FOR "A NEW GENERATION OF RECORD BUYERS."

Every preserved Alliance Authentic release meets five standards: curated, numbered, limited, certified uncirculated, and NFC-secured. Each collectible is encapsulated in its original, uncirculated condition, individually numbered, and given an NFC-secured identity that travels to whoever owns it next. For vinyl, each preserved run is fixed and final, never added to. When a preserved collectible changes hands, its verified identity, condition, and full history travel with it. Every owner inherits the proof, not just the object. See how preservation works: https://www.allianceauthentic.com/how-preservation-works

"Every collector has a record that means everything to them," said Jeffrey Smith, SVP of Sales and Marketing at Alliance Authentic. "And it's not a generational thing, across ages, across collectors, that feeling is the same. We built a preservation system for exactly that, to keep a record in the moment it's verified, certified, uncirculated, and treat it as the work of art it already is. There's nothing cooler than an encapsulated Japanese import of Star Wars: A New Hope with the obi strip. And a Handmade by Robots figure or a Funko is just as cool to a different kind of collector. Opening this preservation system up to all of it, that's what I'm excited about. A fan is a fan of what they love, and we're here to protect it."

Visit the new Alliance Authentic and browse the preserved vinyl catalog, home of The Ultimate Vinyl Collectible™: https://allianceauthentic.com

Explore the preserved Handmade by Robots figures, The Ultimate Fan Collectible: https://allianceauthentic.com/shop/search?_pg=hmbr

Explore the preserved Funko collectibles, The Ultimate Fan Collectible: https://allianceauthentic.com/shop/search?_pg=funko

About Alliance Authentic

Alliance Authentic is the only platform that preserves the records and collectibles fans care about most and carries each one's verified identity to every owner who comes next. Part of Alliance Entertainment (Nasdaq: AENT), the largest distributor of physical media in the U.S. Learn more at allianceauthentic.com.

FOR PRESS INQUIRIES:

Max Lefkowitz - [email protected]

Anna DeNelsky - [email protected]

Matt Hanks - [email protected]