Power, Performance, and Price: Why Optimum Mobile is Changing the Game for Our Customers

When we first launched Optimum Mobile, our intent was simple: provide a smart, affordable wireless option that complements the great connectivity we're already delivering through our Optimum Internet and TV services. At the time, mobile wasn't necessarily designed to be a core driver of our business, rather a value-added service that could bring our customers a surround sound connectivity experience at every turn. But what quickly became clear is that Optimum Mobile isn't just an add-on - it's a strong standalone product that delivers real value for customers on its own.

And now, it's become one of the fastest-growing parts of our portfolio.

Why Mobile Matters for Our Customers
For many families, juggling multiple providers for internet, TV, and mobile is complicated. That's where Optimum Mobile changes the equation. By offering mobile alongside internet and TV, we've created a seamless bundle that simplifies life, delivers cost savings, and builds stronger connections with our customers.

In fact, our data shows that customers who bundle mobile with their other Optimum services are more than 20% less likely to move to another provider. That tells us something powerful: when we deliver great value across multiple products, customers stick with us.

That's why we're leaning into bundling, with mobile at the heart of it. Unlike some providers, we also offer Optimum Mobile to anyone in our service footprint without hassle and added fees - even if they're not already an Optimum customer. It's a bold, customer-first move that reflects our commitment to giving people choice and value, no strings attached.

Built for Today and Tomorrow
Optimum Mobile runs on one of the nation's most advanced 5G networks, giving customers the speed, reliability, and coverage they need - whether they're streaming, working, or connecting on the go. Combined with our home internet and entertainment products, the Optimum connectivity suitecreates an unmatched experience. And we beat the competition when it comes to affordability, offering incredible deals for individuals and families of all sizes, complete with the latest devices from Apple, Samsung, and Motorola.

Looking ahead, we've set a goal of reaching 1 million Optimum Mobile customers by the end of 2027. We're confident we'll get there because the demand is clear: people want mobile plans and service that's simpler, smarter, and more affordable.