Fitbit Edge: Premium design for an active life

When we set out to design the new Fitbit Edge, ¹ we asked ourselves a fundamental question: How do we reimagine the fitness tracker to establish a bold new standard for performance, aesthetics, and comfort?

For millions of people, a lightweight, discreet tracker is the ideal health and fitness companion. But active lifestyles demand more than just passive tracking. They require at-a-glance readability, dependable durability, and all-day comfort. With Fitbit Edge, we reconsidered every curve, interaction, and material to create a wearable device that feels as natural during a strenuous workout as it does at a dinner party.