06/06/2026 | Press release | Distributed by Public on 06/07/2026 10:49
66 percent of New Yorkers support banning surveillance pricing and ESLs from grocery stores
Large corporations taking advantage of lack of restrictions by rushing to roll out ESLs
ALBANY, N.Y. - Today, the United Food and Commercial Workers (UFCW) International Union, UFCW Local Unions across New York, and the Retail, Wholesale and Department Store Union (RWDSU) released a statement on the failure of the New York State Assembly to pass The Protecting Consumers and Jobs from Discriminatory Pricing Act, which would protect consumers by banning surveillance pricing and electronic shelf labels (ESLs) from grocery stores across New York. The New York State Assembly passed the One Fair Price Act, which aims to curb surveillance pricing without banning ESLs.
UFCW International Vice President Ademola Oyefeso said:
"The New York State Assembly took a step in the right direction today. Unfortunately, it stopped short of protecting consumers from predatory pricing schemes by failing to ban electronic shelf labels from grocery stores. ESLs have the ability to change prices at a moment's notice, and banning them is the foolproof way to prevent surveillance pricing for necessities like food.
"If lawmakers truly want to address the affordability crisis facing New Yorkers, they must pass The Protecting Consumers and Jobs from Discriminatory Pricing Act next session and end price gouging at the grocery store once and for all."
New York, along with 11 other states, first introduced this legislation in support of the UFCW's "Affordable Groceries and Good Jobs Campaign," to ban the predatory practice of surveillance pricing, target the encroachment of AI-driven technology in grocery stores, and deliver fair prices for families while preserving good, union grocery jobs.
Email [email protected] to speak with a spokesperson about the threat that ESLs and surveillance pricing pose to fair grocery prices and good, union jobs.
BACKGROUND
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The UFCW International is the largest private sector union in the United States, representing 1.2 million workers and their families in retail, grocery, meatpacking, food processing, healthcare, cannabis, and other essential industries. UFCW members serve our communities in all 50 states, Canada and Puerto Rico. Learn more about the UFCW at ufcw.org.
The Retail, Wholesale and Department Store Union (RWDSU) represents 100,000 members throughout the United States. The RWDSU is affiliated with the United Food and Commercial Workers Union (UFCW). For more information, please visit our website at www.rwdsu.org, Facebook:/RWDSU.UFCW Twitter:@RWDSU.