GameStop Announces Long-Term Performance Award for Ryan Cohen
Compensation is 100% "At-Risk" and Contingent on Achieving Significant Performance Goals
Award Incentivizes Growth to a Market Capitalization of $100 Billion, Aligning Compensation Directly with Stockholder Returns
January 7, 2026
GRAPEVINE, Texas--(BUSINESS WIRE)- GameStop Corp. (NYSE: GME) ("GameStop" or the "Company") today announced that its Board of Directors has granted a performance-based stock option award to Ryan Cohen, the Company's Chairman and Chief Executive Officer. The award is designed to incentivize Mr. Cohen to achieve extraordinary growth. In order for the award to fully vest, the Company's market capitalization would have to grow to $100 billion and the Company would need to achieve $10 billion in Cumulative Performance EBITDA (earnings before interest, taxes, depreciation and amortization).
Under the award, Mr. Cohen receives no guaranteed pay-no salary, no cash bonuses, and no stock that vests simply over time. Instead, his compensation is entirely "at-risk," meaning he will only be paid if the Company achieves significant market and operational goals. This structure ensures that Mr. Cohen's incentives are directly aligned with creating long-term value for GameStop's stockholders.
A Track Record of Transformation
Since joining the Board of Directors in January 2021, Mr. Cohen has overseen a significant turnaround of the Company's financial health and operational efficiency.
•Market Capitalization: When Mr. Cohen joined the Board on January 11, 2021, GameStop's market capitalization was approximately $1.3 billion. Today, the Company's market capitalization stands at approximately $9.3 billion, representing a 615% increase in stockholder value during his tenure.
•Expenses: Total Selling, General, and Administrative (SG&A) expenses decreased from $1.7 billion in fiscal year 2021 to $950.8 million for the most recent trailing four fiscal quarters, representing a 44.4% reduction.
•Profitability: The Company has transitioned from a net loss of $381.3 million in fiscal year 2021 to a net income of $421.8 million for the most recent trailing four fiscal quarters.
Compensation Award Details
The total award consists of stock options to purchase 171,537,327 shares of the Company's Class A common stock at a price of $20.66 per share.
The award is divided into nine tranches that are eligible to vest only if the Company achieves both a "Market Capitalization Hurdle" and a corresponding "Cumulative Performance EBITDA Hurdle".
•Market Capitalization Milestones: The first tranche vests only if GameStop achieves a market capitalization of $20 billion. Each subsequent tranche requires an additional $10 billion increase in market capitalization, up to $100 billion.
•Operational Milestones: In addition to market capitalization growth, Mr. Cohen must meet profitability targets. The first tranche requires Cumulative Performance EBITDA of $2.0 billion, with targets increasing for each subsequent tranche up to a cumulative amount of $10 billion.
If the Company does not achieve the minimum Market Capitalization Hurdle of $20 billion and Cumulative Performance EBITDA Hurdle of $2.0 billion, no options will vest and Mr. Cohen will have no opportunity to receive compensation from the award. There is no interpolation between hurdles; the specific targets must be met in full for a tranche to be earned.
The following table summarizes the vesting tranches and the required milestones for each:
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Tranche
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% of Award
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Market Cap Hurdle
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Cumulative Performance EBITDA Hurdle
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1
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10%
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$20 Billion
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$2.0 Billion
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2
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10%
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$30 Billion
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$3.0 Billion
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3
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10%
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$40 Billion
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$4.0 Billion
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4
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10%
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$50 Billion
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$5.0 Billion
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5
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10%
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$60 Billion
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$6.0 Billion
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6
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10%
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$70 Billion
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$7.0 Billion
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7
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10%
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$80 Billion
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$8.0 Billion
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8
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15%
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$90 Billion
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$9.0 Billion
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9
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15%
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$100 Billion
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$10.0 Billion
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Upcoming Shareholder Vote
The new performance award was created by GameStop's Board of Directors (with Ryan Cohen having recused himself) after careful discussion and analysis and in consultation with a third-party compensation advisory firm. Although the Board reached an agreement with Mr. Cohen regarding the award on January 6, 2026, its effectiveness is subject to the approval of GameStop's stockholders, who will be asked to approve it at a special meeting that is expected to be held in March or April 2026. Mr. Cohen will recuse himself from the vote on the award so that GameStop's other stockholders have the opportunity to determine the outcome.
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