Shore Fire Media Inc.

03/27/2026 | Press release | Distributed by Public on 03/27/2026 09:08

Skrilla Enters A New Era With Album Z, Out Friday, April 10 Via Capitol Records/Priority Records

New Single "Roger Dat" Out Today (3.27)

Artwork credit: Miles Benson

Skrilla announces his new album Z, dropping Friday, April 10 via Capitol Records/Priority Records. Marking a major turning point for the Philly native, Z signals both an ending and a beginning: the close of Skrilla's drug-fueled, underground chapter and the arrival of a more focused, refined, and fully realized artist with mainstream reach and superstar potential. Rather than turning his back on his roots, Skrilla builds on them, transforming raw experience into purpose, clarity, and ambition.

Alongside the album announcement, Skrilla shares his new single, "Roger Dat," out today (3.27). The song plays like Skrilla's version of a doomsday anthem, surging with nervous, propulsive energy, lean production, and quick-strike momentum that give him room to sound both locked-in and volatile at once.The track opens with an introduction from his late friend and fellow rapper YBC Dul, whose voice immediately frames the record with the weight and intensity of Philly street life.

"Roger Dat" arrives on the heels of "Bazin," which was released earlier this month as the first glimpse into Z. Together, the two singles tease an album that balances raw intensity with a more focused, deliberate vision of pushing forward without losing the raw edge that got him here.

Listen to "Roger Dat" Here

Z follows Skrilla's massive breakout run, fueled by the viral success of "Doot Doot (6 7)," which transcended the internet to become a full-blown cultural phenomenon. The "6-7" celebration crossed into sports culture and appeared across the NBA, NFL, and college sports, while XXL hailed Skrilla as "an ascendant rap star and one of the most inescapable forces in viral culture."

With Z, Skrilla turns momentum into mission. He stakes his claim not only as a viral breakout, but as an enduring star ready for the next level.

About Skrilla:

At the center of the cultural wave "6 7" is Skrilla, the Philly native whose viral "Doot Doot (6 7)" has evolved from an underground release into one of 2025's defining anthems - with Dictionary.com even crowning "6 7" 2025's Word of the Year. From NBA and NFL highlight reels to TikTok feeds and classrooms across the country, the "6 7" chant has truly been cemented as part of the cultural lexicon. Celebrities from Kim Kardashian to Natasha Bedingfield have joined the trend, and it has been featured in conversation on The Today Show, Live with Kelly and Mark and even South Park - which devoted an entire episode to the phenomenon. Gearing up to release a new project, 2026 is shaping up to be Skrilla's biggest year yet.

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