10/10/2025 | Press release | Archived content
Showcasing the Partnership at InstallerSHOW 2025
To elevate the visibility of this collaboration, Danfoss Burner Components adopted a bold new approach at InstallerSHOW 2025 in Birmingham - shining a dedicated spotlight on our partnership with EOGB.
By driving footfall to the EOGB stand, where the Sapphire Boiler range was on display featuring the Danfoss BFPM pump, nozzles, and EBI, the collaboration gained strong visibility. Danfoss supported the initiative with branded giveaways and a large graphic of the pump integrated into the EOGB stand design. The result was a surge of interest from oil boiler installers, contractors, and even competitors, all eager to learn more about the joint innovation.
This successful marketing activation not only reinforced Danfoss's commitment to the UK service market but also laid the groundwork for future collaborations. It's a clear signal of the momentum behind this partnership - and a compelling invitation for others to engage.