INFINITE names Peter Greer Chief Financial Officer

NEW YORK, NY (October 26, 2026) - Infinite, a leading communications and reputation management firm, announced today that Peter Greer has joined the firm as Chief Financial Officer as the agency continues to rapidly and strategically expand its platform. Greer brings to Infinite decades of financial leadership experience. Most recently, he served as CFO of the communications firm 5WPR after nearly five years at Hill+Knowlton Strategies as US CFO and Worldwide Controller. Previously, Greer led two acquisitions as SVP of Finance and Divisional CFO at the marketing technology firm Synapse Group, and he led financial operations for the News & Sports Group, which included Sports Illustrated, Fortune, and TIME. Greer's addition comes at a pivotal time in Infinite's history. In 2025, the company partnered with and received a strategic investment from ParkSouth Ventures. Within 12 months, Infinite acquired Dukas Linden Public Relations and Greentarget UK, which created a transatlantic platform of more than 120 consultants across the US, UK, and Europe. The acquisitions necessitated an enhanced operations team with the types of background that Greer brings to Infinite. "Peter has broad operating experience that will help us capitalize on the opportunities ahead for us," said Jamie Diaferia, CEO of Infinite. "As we continue to build a more integrated international platform, we will benefit from his experience managing complex businesses and supporting sustainable growth." "I'm excited to join Infinite at this important stage in its evolution," said Greer. "The firm has built an impressive platform with deep sector expertise and geographic reach. I look forward to working with Jamie and the leadership team to help build on that momentum." In addition to overseeing finance operations, Greer will assist with the integration of future acquisitions into the Infinite platform. About Infinite Infinite is an international, award-winning strategic communications firm for knowledge-intensive businesses and their leaders. Led by communications veterans with deep sector expertise, Infinite advises leading law, financial services, asset and wealth management, accounting, consulting, and technology organizations worldwide. With more than 120 consultants, Infinite has offices in New York, San Francisco, Chicago, Los Angeles, Washington, D.C., Boston, Toronto, and London.