Collect&Go combines Colruyt and Bio-Planet in a single online shop

Thursday, November 13, 2025

Starting today, customers can easily combine their online grocery shopping from Colruyt Lowest Prices and Bio-Planet into one single order via the Xtra app or collectandgo.be. With a wider range and the lowest out-of-pocket cost on the market, Collect&Go offers even greater convenience to its customers.

Convenience for the customer

At Collect&Go, the market leader in online grocery shopping in Belgium, customers could until recently reserve their groceries online either from Colruyt or from Bio-Planet. From now on, they can combine products from both Colruyt and Bio-Planet in one order and collect or have them delivered together. "Collect&Go continues to invest in making life easier for our customers. That's why they can now quickly and conveniently reserve their groceries from both brands in a single order. In addition, they can still place their order until midnight and pick it up the next day at a collection point or have it delivered to their home," explains Tom De Prater, Director of Collect&Go. The orders are prepared in stores or in the dedicated distribution centres in Londerzeel and Erpe-Mere.

Serving more than 2.6 million households

More than 2.6 million Belgian households can already enjoy the benefit of combining Colruyt and Bio-Planet products in a single order - across the entire country. In the future, Collect&Go aims to expand this network even further and make this new service available to even more families.

The lowest out-of-pocket cost

At Collect&Go, customers choose convenience and time savings. They pay only one service fee for preparing an order that includes products from both brands: €5.95 or €6.95, depending on the chosen time slot. For home delivery, customers pay a €7 contribution. Even including these contributions, Collect&Go still offers the lowest out-of-pocket cost on the market. Thanks to promotional campaigns that change every two weeks, half of all customers pay no service fee at all. Collect&Go remains the cheapest online shopping service in Belgium.

An offer tailored to changing consumer needs

"Customer needs have changed significantly since Collect&Go was launched 25 years ago, which is why Colruyt Group\'s online shopping service is also adapting. Back then, online shopping mainly meant reserving groceries through a simple order service. Over 25 years, we've evolved towards offering more value for customers - helping them save time through smart tools, a broader range, a larger network and more services, such as combining Colruyt and Bio-Planet products with Foodbag or Boir. Today, customers want more choice and the ability to shop online quickly and affordably, so they can spend more time on what really matters to them. We continue to look for ways to make our customers' lives easier by innovating our online platform and investing in a wider range and additional services," says Tom De Prater. "We will continue to look for ways to make life easier for our customers by continuing to innovate in our online platform and investing in a wider range and more services," concludes Tom De Prater.