Randa Stephan Appointed Global Chief Corporate Strategy Officer at Burson

Will Continue as the Agency's Global Chief Brand Officer

October 1, 2025 - Burson, the global communications agency purpose-built to create value for its clients through reputation, today announced that Randa Stephan, Global Chief Brand Officer, is taking on the additional role of Chief Corporate Strategy Officer, effective immediately. In this role she will drive the agency's strategic plan and steer the continued development of global capabilities and solutions to best serve clients.

"Randa is an ideal choice to drive enterprise strategy for Burson as her career progression through advertising, digital media, influencer marketing, brand transformation, communications and agency leadership roles has given her a 360-degree view of our industry," said Corey duBrowa, Global CEO, Burson. "Her sharp eye for market analysis, stakeholder management and creative storytelling will guide our continued development of capabilities to build reputation and drive growth for our clients and competitive advantage for our business."

Since the formation of Burson in January 2024, Stephan has served as Global Chief Brand Officer, overseeing the agency's brand development and articulation across marketing and communications. Before that, she was Global Chief Marketing and Communications Officer at Hill & Knowlton.

Prior to Hill & Knowlton, Stephan was as EVP, global head of marketing and brand at Weber Shandwick, where she redesigned the positioning and go-to-market strategy for the agency. In 2021, she led the launch of The Weber Shandwick Collective enterprise, formalizing the firm's group of specialist agencies and establishing its first-ever brand and service architecture. Earlier in her career at Weber, she led the integrated digital group in New York, directly leading engagements for some of the agency's top clients across consumer and healthcare practices.

Before joining Weber, Stephan was executive director at The Wall Street Journal, where she led the launch of WSJ Custom Studios, the publisher's first-ever integrated content marketing practice, working with leading brands to provide best-in-class content solutions across a variety of platforms, including print, digital, social, mobile, video, and events. Prior to this role, she held leadership positions in marketing and operations for Federated Media, where she developed influencer and digital media campaigns. Earlier in her career, she worked in the advertising sector, holding account positions at both Ogilvy & Mather and Saatchi & Saatchi.

"It's an honor to take on this role and work with our great teams to bring our clients the solutions they need to build reputation, resiliency and relevance in a media era unlike any other," said Randa. "Burson has the talent, relentless drive and communications technology to deliver transformational impact for our clients and I'm looking forward to building on that exceptional foundation."

This latest news further underscores WPP's ongoing momentum and commitment to innovation and sustained growth across its global network. It follows a series of significant new business wins and expanded remits with leading brands worldwide, including Mastercard, Electronic Arts and Heineken, where the company's proprietary AI platform for marketing, WPP Open, was instrumental in securing these successes.