RTA shines spotlight on local artists with new campaign

(DAYTON, OHIO) … The Greater Dayton Regional Transit Authority is shining a spotlight on local artists with a new campaign aimed at bringing art directly to riders and the community.

RTA's "Local Art Spotlight" will feature artists across multiple platforms blending public transportation and visual art in an engaging and accessible way. As part of the initiative, riders will see interior cards displayed aboard buses highlighting each artist and their work. Each featured artist will also be showcased on a dedicated section of the RTA website, www.iriderta.org/LocalArtSpotlight , where the public can explore their artistic style, inspiration and creative process in greater depth.

The campaign will expand beyond buses and the website with video interviews featuring each artist. These interviews will be shared on RTA's social media channels, offering an in-depth look at the artists and giving the community a chance to connect with the creative voices shaping the region.

Two of the artists to be highlighted include Joy Johnson and Taliaferro Sebastion. Johnson is a self-taught painter, muralist and curator whose work explores the intersections of abstraction, rhythm and cultural storytelling. Sebastion is a nationally recognized artist based in Dayton. His work captures culture, identity and emotion with striking clarity.

This new campaign is being launched in collaboration with RTA's "Art on the Move" contest, which invites students in grades K-12 across RTA's service area to create their own unique bus design. The winning designs will be transformed into full-size bus wraps, turning them into moving canvases that celebrate winning students' creativity. More information about "Art on the Move" can be found at www.iriderta.org/ArtontheMove .

MEDIA CONTACT: Michael Everman, (937) 425-8374, Communications Manager