Deliveroo plc

09/12/2025 | Press release | Distributed by Public on 09/12/2025 04:37

HONI POKE JOINS FORCES WITH DELIVEROO FOR EXCLUSIVE UK DELIVERY

London, Friday 12th September 2025: Big news for poke lovers: from this month, Honi Poke, one of the UK's leading fast-casual poke brand, will work exclusively with Deliveroo.

Until now, Honi Poke has been available on Deliveroo, Uber Eats and Just Eat. Moving forward, Deliveroo will become the brand's sole delivery partner - a move designed to sharpen the customer experience. By focusing on one platform, Honi Poke will deliver faster, more reliable orders and unlock better value for consumers.

The partnership spans 17 Honi Poke restaurants across London, Manchester, Bristol and Leeds, with further expansion through Deliveroo Editions kitchens. These delivery-only sites will also host Honi Poke's sister brands - Honi Sushi, Mizu Sushi and Donburi Bowls.

This step allows Honi Poke to streamline operations and leverage Deliveroo's scale and expertise to accelerate its ambitious UK growth plans. It comes as Deliveroo reports rising appetite for healthier food: this year orders across its "healthy" category, which includes poke bowls and salads, have grown 11% to date.

Volodymyr Martynov, Founder of Honi Poke, said: "Partnering exclusively with Deliveroo allows us to bring the Honi Poke experience directly into people's homes with greater speed, reliability and reach. Our goal has always been to make food that is bold, nourishing and sustainable. This partnership gives us a powerful platform to deliver on that promise - whether that's a midweek lunch, catering for an office or sharing our latest creations with new communities across the UK."

Carlo Mocci, Chief Business Officer at Deliveroo, added: "Honi Poke is a customer favourite on Deliveroo and we're thrilled to be their exclusive partner. By working together on strategy, operations and expanding the delivery-only kitchen network, we're helping the brand grow while giving customers even more choice and convenience."

Since its beginnings at London street food markets in 2017, Honi Poke has grown into a national favourite, known for bowls that are fresh, sustainable and full of flavour. Guided by the Hawaiian ethos of Na Keiki O Ka Aina - the children of the land - Honi Poke celebrates care for people and planet in everything it does, from responsibly sourced salmon and tuna to compostable packaging.

Under the culinary leadership of Richard de la Cruz (formerly of Coya London and Arros QD), the menu champions seasonal ingredients and playful flavours, from poke bowls to plant-based creations and inventive twists like the nori-wrapped Poke Burrito.

With plans to reach 50 sites within the next year, Honi Poke is proving that growth and sustainability can go hand in hand. By choosing Deliveroo as its exclusive partner, the brand is setting the stage for faster service, wider reach and greater value - ensuring its mission of fresh, flavour-packed food that is good for people and the planet scales nationwide.

ENDS

Deliveroo plc published this content on September 12, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on September 12, 2025 at 10:37 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]