Annual Report for Fiscal Year Ending 06-30, 2025 (Form 10-K)

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

The following discussion should be read in conjunction with our financial statements and the related notes that appear elsewhere in this annual report. The following discussion contains forward-looking statements that reflect our plans, estimates and beliefs. Our actual results could differ materially from those discussed in the forward-looking statements. Factors that could cause or contribute to such differences include those discussed below and elsewhere in this annual report on FORM 10-K.

OVERVIEW

The Company was incorporated in the State of Nevada on September 14, 2009 and has established a fiscal year end of June 30.

PLAN OF OPERATION

Our plan of operation for the following twelve months is as follows:

On July 15, 2021, we acquired the assets of Paleo Scavenger, LLC for $10,000. Paleo owns the Within / Without Granola ("WWG") brand. The purchase price includes the WWG trademarks, brands, books, records, intellectual property, commercial sales channel, customer lists and manufacturing rights. Early in 2021, WWG ceased operations, and we restarted the manufacturing process in June 2022.

We generated our first sales since inception during August 2022. We are currently selling our original and maple flavored granola products on Shopify. During February 2023, the inventory from the first run of the Within / Without Granola products expired and the remaining inventory was written off. The Company is searching for a new manufacturer to produce smaller batches of the Within / Without Granola products. As of October 2, 2025, a new manufacturer has not been engaged.

We must raise at least $100,000 to commence our plan of operation, described above, and fund our ongoing operational expenses. We have no assurance that future financing will materialize. If that financing is not available, we may be unable to continue our operations. Management believes that if we are successful in raising $100,000, we will be able to generate sales revenue within the following twelve months thereof. However, if such financing is not available, we could fail to satisfy our future cash requirements. We have no assurance that future financing will materialize. Management believes that if subsequent private placements are successful, we will be able to generate sales revenue within the following twelve months thereof. However, additional equity financing may not be available to us on acceptable terms or at all, and thus we could fail to satisfy our future cash requirements.

If we are unsuccessful in raising at least $100,000 through a private placement, we will then have to seek additional funds through debt financing, which would be highly difficult for a new, development stage business to obtain. Therefore, the Company is highly dependent upon the success of an anticipated private placement offering and failure thereof would result in the Company having to seek capital from other sources such as debt financing, which may not even be available to the Company. However, if such financing were available, because we are a development stage company with little in the way of operations to date, we would likely have to pay additional costs associated with high-risk loans and be subject to an above market interest rate. If and when these funds are obtained, management would evaluate the terms of such debt financing and determine whether the business could sustain operations and growth and manage the debt load. If we cannot raise additional proceeds via a private placement of our common stock or secure debt financing, we would be required to cease business operations and as a result, investors in our common stock would lose all of their investment.

CRITICAL ACCOUNTING POLICIES

Please refer to Note 2 - Summary of Significant Accounting Policies in the accompanying Notes to the Financial Statements.

RESULTS OF OPERATIONS

Overview. Artisan Consumer Goods, Inc. is a Nevada corporation, originally formed on September 19, 2009. We are attempting to restart the Within / Without Granola ("WWG") brand acquired on July 15, 2021. We generated our first sales in August 2022. We generated sales of $-0- for the years ended June 30, 2025 and 2024. The Company has generated net losses of $50,732 and $18,910 for the years ended June 30, 2025 and 2024, respectively. The increase in net loss of $31,822 is attributable to the factors discussed below.

Operating Expenses. For the years ended June 30, 2025 and 2024, respectively, we incurred total operating expenses of $49,991 and $32,059. The increase of $17,932 was primarily attributable to an approximate $19,000 increase in professional fees and an approximate $2,000 increase in other general and administrative expenses, offset by an approximate $3,000 decrease in amortization expense.

Other Income (Expense). Our total other income (expense) was ($741) and $13,149 for the years ended June 30, 2025 and 2024, respectively. The decrease in other income of $13,890 was attributable to a $2,640 decrease in other income related to the change in market value of shares issued to the estate of Mr. Drury but not yet sold (See Note 4 - Related Party Transactions in the accompanying notes to the financial statements) and a $11,250 gain on extinguishment of debt for two accounts payable either past statute of limitations or for work not executed during the year ended June 30, 2024.

The following table provides selected financial data about our company for the years ended June 30, 2025 and 2024.

GOING CONCERN

Artisan Consumer Goods, Inc. currently has limited operations. The financial statements in Item 8 have been prepared on a going concern basis which assumes the Company will be able to realize its assets and discharge its liabilities in the normal course of business for the foreseeable future. The Company has generated minimal revenues and incurred a loss since inception resulting in an accumulated deficit of $19,327,893 at June 30, 2025 and further losses are anticipated in the development of its business. In addition, the Company has negative working capital and cash flows from operating activities. These factors indicate raising substantial doubt about the Company's ability to continue as a going concern. The ability to continue as a going concern is dependent upon the Company generating profitable operations in the future and/or obtaining the necessary financing to meet its obligations and repay its liabilities arising from normal business operations when they come due. Management intends to finance operating costs over the next twelve months with existing cash on hand, loans from directors and/or private placement of common stock. In addition, our independent auditor has issued an audit opinion for Artisan Consumer Goods, Inc., which includes a statement raising substantial doubt as to our ability to continue as a going concern.

LIQUIDITY AND CAPITAL RESOURCES

Our cash balance was $1,370 and working capital deficit was $327,745 at June 30, 2025. Total expenditures over the next 12 months are expected to be approximately $100,000. If we experience a shortage of funds prior to generating revenues from operations we may utilize funds from our directors, who have informally agreed to advance funds to allow us to pay for operating costs, however they have no formal commitment, arrangement or legal obligation to advance or loan funds to us. Management believes our current cash balance will not be sufficient to fund our operations for the next twelve months.

As at June 30, 2025, our total assets were $9,870 and were comprised of cash for $1,370, and trademarks for $1,000. The trademarks resulted from our July 15, 2021 acquisition of the Within / Without Granola brand.

As at June 30, 2025, our current liabilities of $336,615 were comprised of accounts payable of $33,850, accrued liabilities for $47,099 and related party loans of $255,666. As at June 30, 2025, our stockholders' deficiency was $326,745.

Cash Flows from Operating Activities

We have not generated positive cash flows from operating activities. Net cash used in operations was $55,425 and $32,272 for the years ended June 30, 2025 and 2024, respectively.

Cash Flows from Financing Activities

For the fiscal years ended June 30, 2025 and 2024, net cash flows provided by financing activities was $55,000 and $32,000, respectively from cash advances from our CEO.

OFF-BALANCE SHEET ARRANGEMENTS

We have no off-balance sheet arrangements.