BMF - British Marine Federation

09/03/2025 | News release | Distributed by Public on 09/03/2025 03:36

HOLLD Yachts joins Ginger Agency for high-profile Cannes debut

3 September 2025

With a focus on exceptional craftsmanship and experience-led marine design, HOLLD brings a fresh perspective to the sector.


At Cannes, the brand will host a press briefing at 2pm on 9th September, followed by an informal Golden Hour reception on 10th September - both based at their stand SAIL142 on Quai Roseraie in Port Canto.

The account is led by Account Director, Kim Darbyshire, and Ginger Agency is at the forefront of HOLLD's Cannes premiere, from strategic positioning and media engagement to digital activation - ensuring the brand makes a confident and memorable entrance into the superyacht industry, capturing the attention of the world's most discerning audiences.

HOLLD joins Ginger Agency's evolving portfolio of luxury and superyacht clients that also include: Pantaenius Superyacht Division, a leading superyacht insurance organisation; Dean & Waters, specialists in bespoke superyacht management, Thorne Design, experts in naval architecture and Bluefin LED, creators of high-performance underwater lighting for builders and owners. Collectively, these partnerships highlight Ginger's depth of experience and competence in delivering successful, high-quality marketing across the marine sector.

Ginger's team brings decades of combined experience across multiple disciplines - making sure clients benefit from results-driven execution. With a distinctive blend of inspirational thinking and personable delivery, Ginger has carved out a reputation for building brands that resonate - and the HOLLD project is a perfect example of that expertise in action.

HOLLD is an exciting addition to our portfolio. Promoting their Cannes debut has allowed us to bring their story to life through integrated PR, digital and brand strategy, ensuring the launch has maximum impact. The project is a great demonstration of the vision and insight our team delivers for every client.

Hayley HarrisManaging Director at Ginger Agency
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