American Honda Motor Co. Inc.
11/03/2026 | Press release | Distributed by Public on 11/03/2026 11:58
American Honda Achieves Best October in Six Years Powered by Record Sales of Light Trucks and Hybrid Models
November 3, 2026
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American Honda sales up 8% in October |
Best October of all-time for American Honda light trucks |
Best October with hybrid sales of over 32,519 |
Best-selling CR-V sets new record for October |
Acura SUVs up 1.9% in October and 4.7% this year |
Acura MDX up 54.3%, already surpassed 2025 full year sales |
- American Honda (AHM) sales grew 8.0% in October (119,952 units) for its best October results since 2020, powered by strong passenger car sales, record October light truck sales (+9.6%) and record sales of hybrid models (+5.1%).
- American Honda passenger cars (36,393 units; +4.5%) deliver their best October since 2020.
- Honda brand October sales increased 9.1% (109,162 units) boosting YTD growth to +5.1%, thanks to balanced sales of passenger cars and record sales of both light trucks and hybrid models.
- Acura brand sales totaled 10,790 in October, maintaining +3.7% YTD pace, led by gateway models and SUVs.
BRAND REPORTS
Sales Highlights
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Honda brand sales totaled 109,162 units in October, up 9.1%, driven by record light truck sales and record hybrid sales. Honda passenger cars continued their strong momentum, with the best October in six years.
- CR-V continues its reign as the #1 SUV in America this year on record October sales (+9.8% on 34,815 units) with hybrid models representing 53% of sales mix to set a new October (18,534 units) record.
- Overall Honda hybrid sales set a new October record of 32,519 on growth of 5.1% with Civic hybrid accounting for 36% of sales mix and Accord hybrid trims representing 45% of sales mix.
- Honda passenger cars marked their best October since 2020 (+6.2% on 34,297 units), +15.5% YTD, with Accord +10.6% for its best Oct. since 2020, and Civic with Oct. sales of 17,960, +4.9% YTD. Prelude posted a 2nd straight month over 400 units.
- Light truck sales marked an all-time best October, +10.5% (74,865) on record HR-V sales of 12,353 (+11.0%) and solid Oct. results from Pilot (9,425 units), 7,202 units from Odyssey (+32.2%) and 4,410 units from Ridgeline (+7.9%).
- Passport is on pace for a second consecutive record year with record October sales of 5,419 (+14.9%) and +14.2% YTD with rugged TrailSport trims accounting for over 80% of Passport sales.
Sales Highlights
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Acura posted solid October sales of 10,790 for 3.7% growth YTD and pushing Integra, ADX and MDX past their full-year sales volume from 2025. Gateway models of ADX and Integra combined for 4,604 units, propelling the duo to 61% growth YTD.
- Acura SUVs maintained strong momentum, posting sales of 8,694 for October gains of 1.9% and YTD growth 4.7%.
- The flagship Acura MDX finished up 54.3% in October on sales of 5,232, with a year-to-date increase of 28.1%.
- ADX gateway crossover reached 2,508 sales in October, leading its segment with over 25% of retail sales this year.
- Integra continued strong sales momentum, posting growth of 11.5% in October and 34.4% YTD. Integra maintains a significant lead in its segment with around 40% of retail sales.
October 2026 & Year-to-Date Sales
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American Honda |
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YTD Sales |
Total 1,269,213 |
Cars 401,152 |
Trucks 868,061 |
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Total 114,458 |
Cars 23,300 |
Trucks 91,158 |
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Total 1,154,755 |
Cars 377,852 |
Trucks 776,903 |
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American Honda |
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YTD |
Total + 5.0% |
Cars + 14.4% |
Trucks + 1.1% |
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Total + 3.7% |
Cars + 0.0% |
Trucks + 4.7% |
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Total + 5.1% |
Cars + 15.5% |
Trucks + 0.7% |
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American Honda |
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Oct. |
Total 119,952 |
Cars 36,393 |
Trucks 83,559 |
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Total 10,790 |
Cars 2,096 |
Trucks 8,694 |
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Total 109,162 |
Cars 34,297 |
Trucks 74,865 |
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American Honda |
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Oct. |
Total + 8.0% |
Cars + 4.5% |
Trucks + 9.6% |
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Total - 2.5% |
Cars - 17.3% |
Trucks + 1.9% |
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Total + 9.1% |
Cars + 6.2% |
Trucks + 10.5% |
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YTD Sales |
Total 1,269,213 |
Cars 401,152 |
Trucks 868,061 |
Total 114,458 |
Cars 23,300 |
Trucks 91,158 |
Total 1,154,755 |
Cars 377,852 |
Trucks 776,903 |
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YTD Growth |
+ 5.0% |
+ 14.4% |
+ 1.1% |
+ 3.7% |
+ 0.0% |
+ 4.7% |
+ 5.1% |
+ 15.5% |
+ 0.7% |
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Oct. Sales |
Total 119,952 |
Cars 36,393 |
Trucks 83,559 |
Total 10,790 |
Cars 2,096 |
Trucks 8,694 |
Total 109,162 |
Cars 34,297 |
Trucks 74,865 |
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Oct. Growth |
+ 8.0% |
+ 4.5% |
+ 9.6% |
- 2.5% |
- 17.3% |
+ 1.9% |
+ 9.1% |
+ 6.2% |
+ 10.5% |
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American Honda Motor Co. Inc. published this content on November 03, 2026, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on November 03, 2026 at 17:58 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]