Community Partnership in Action: Plantible’s Story in Eldorado

Did you ever think that, as a startup CEO, you'd find yourself in a county commission hearing-with the scale of your first major deployment in the hands of decision-makers who are just learning what you do? It happens more often than you'd think.

At Interactive 2026, Daniella Henry, Elemental's Senior Director of Portfolio Coaching, sits down with Tony Martens, Co-Founder and CEO of Plantible, to share how the company went from a near-certain "no" to a hard-won approval-by investing in a local community and clearly demonstrating real economic impact.