Broadband price comparison: UK broadband prices compared

What should you compare besides broadband price?

Price is important but it shouldn't be the only thing you compare.

Download speed and upload speed

Download speed is the number most broadband adverts put front and centre. It's useful for streaming, gaming, working and downloading large files, but it's not the whole picture.

Upload speed is how quickly data can travel from your home to the internet. This means it's particularly useful for things like video calls, cloud backups, sending large files and uploading content.

With Grain, our download and upload speeds are symmetrical, to help you do everything you need to do online.

Full Fibre vs partial fibre

Full Fibre, also known as Fibre-to-the-Premises or FTTP, means the fibre connection runs all the way to your property. It is the UK's fastest and most reliable broadband technology.

It's different from connections where fibre only runs part of the way to the home, and a copper cable completes the final stretch. And that copper section? It's usually where slowdowns and reliability issues creep in.

For over 10 years, we've been building our own independent Full Fibre network. Find out more .

Dedicated or shared fibre

Not all Full Fibre connections are built the same way.

Most providers use what's called a Passive Optical Network (PON). This involves one fibre cable being split and shared with the neighbours. When you share a fibre cable, you also share speeds.

At Grain, we do it differently. We build Point-to-Point Full Fibre (PTP). With this kind of network, every home has their own personal fibre cable, not split or shared with the neighbours, meaning you get to enjoy faster, more reliable broadband.

In-contract price rises

A cheap introductory price is great. It's less great if your price goes up once, or even twice, during your contract term.

See how your price can change from your first to final month:

Before you sign up to a new contract, check whether your provider increases prices during your contract and factor those increases into the total cost. The 'bargain' deal you found can quickly become a big strain on your monthly budget.

At Grain, we never do annual in-contract price rises. Never have. Never will. And remember - with our Full Fibre 1000 package, you get an introductory 6 months half price on top of the above £27.99pm deal, which kicks in from the second month of service.

Data allowances

Most modern households use a lot of data. Streaming, gaming, video calls, smart TVs, phones, tablets and everything else connected to the Wi-Fi adds up.

Grain packages come with unlimited data, so there's no monthly allowance to keep an eye on.

Thinking of switching broadband provider?

If you're out of contract:

Switching broadband is really straightforward.

In many cases, One Touch Switch means your new provider will arrange the changeover for you, rather than leaving you to spend an afternoon playing telephone tennis with your old provider.

If you're currently with EE , BT , Sky , Plusnet , TalkTalk , Vodafone , KCOM or Virgin Media , click on your provider to read see a guide explaining what you need to know about switching from each provider.

If you're still in a contract:

There may be circumstances where you can leave early without paying an early termination fee:

• If you're within your 14-day cooling off period

• If you're nearing the end of your minimum fixed-term contract

• If your provider raised their prices without clear prior notice

• If your provider failed to hit promised speeds for 30 days

Be sure to check your contract to find out if any of these apply to you.

We have contract escape options available, get in touch to chat through your options.

Want to see what's available with Grain?

Enter your postcode to check availability and see the broadband packages you can get.

If you're not quite ready to switch, that's fine too. You can learn more about switching or browse our Support Hub for answers to common questions in the meantime.

The bottom line

The cheapest-looking broadband deal isn't always the cheapest deal.

When comparing providers, look at the total cost over the contract, not just the introductory price. Then consider the speeds, Full Fibre technology, data allowance and whether your price will change during your contract.

For September 2026, our comparison shows how Grain's 1Gbps package stacks up against comparable packages from the UK's biggest broadband providers.

*Competitor comparisons use closest like-for-like products, inclusive of Grain's welcome offer, and the fees and in-contract price rises of other providers (Correct as of 12/08/2026). Average monthly costs based on 24-month contracts. Grain new customer offer valid until 30/09/2026. Cannot be used in conjunction with any other offer. 2Gbps product availability subject to postcode.