Amazon.com Inc.

09/30/2025 | Press release | Distributed by Public on 09/30/2025 09:06

Prime Video introduces new immersive features to watch the NBA on Prime

As Prime Videotips off its 11-year agreement with the NBA on October 24, viewers will enjoy new levels of personalization, engagement, and broadcast quality with a comprehensive suite of interactive features and AI-powered broadcast enhancements.
They combine personalized bet tracking, customizable viewing options, and AI-powered features to transform how fans connect with the game.

See the NBA schedule on Prime Video

NBA on Prime's inaugural season tips off with a doubleheader: Boston Celtics vs. New York Knicks; Los Angeles Lakers vs. Minnesota Timberwolves.

The innovations will advance the NBA on Prime's robust slate of exclusive regular and post-season NBA coverage, as well as Prime Video's comprehensive NBA content available through add-on subscriptions, which include NBA League Passand FanDuel Sports Network RSNs.
Here are all the new features headed to Prime Video for the NBA season.

Personalized bet tracking and Odds View with FanDuel

The personalized bet tracking feature presents a dynamic, real-time integration of betting information during live game action.
When a fan links their Prime Video profile to their FanDuel account, their active NBA bets will be displayed and updated on the screen, along with relevant progress and won/lost status, providing an exciting new way to connect plays on the court with active bets.
The bet tracking feature does not offer the ability to place bets directly on Prime Video.
In addition to tracking personal bets, an immersive Odds View experience (available on supported devices) can be activated to present a rotating feed of live odds, lines, and probabilities associated with popular bets. This includes moneylines, spreads, totals, player props, parlays, game props, and more. The overlay adds context to the game and highlights how players and teams are performing relative to betting markets.
The bet tracking and Odds View features can be disabled in the Prime Video mobile app settings.

Fully customizable Multiview

The Multiview feature puts control directly in fans' hands. Viewers who subscribe to Prime Video and NBA League Pass can simultaneously watch a combination of NBA on Prime and NBA League Pass games across a majority of devices, including smartphones and smart TVs.

'Thursday Night Football' 2025 schedule: How to watch live on Prime Video

Prime Video's fourth season of 'Thursday Night Football' is packed with divisional matchups and features two holiday showdowns.

Unlike traditional offerings, fans are no longer restricted to preconfigured game combinations or limited device options. Fans can further create their ideal viewing setup by selecting their primary game for the larger window while keeping tabs on other NBA matchups in smaller windows, ensuring they never miss a critical moment of action.

See the biggest plays with Key Moments

Key Moments provides fans with easy access to the most exciting and pivotal plays throughout the game in real time.
Utilizing Prime's proprietary AI models, Key Moments instantly curates only plays that matter-whether it's a posterizing dunk or a pivotal three-pointer to cap a 10-0 run. At any point in the game, fans can relive or catch up on the growing collection of in-game highlights, each featuring a full description of the play.

Catch up with Rapid Recap

Rapid Recap provides a curated highlight reel that brings fans who join a game late up to speed in two minutes or less, ensuring they never miss a moment. Rapid Recap employs AI to compile the most impactful basketball moments for the viewer, and seamlessly transitions them into live action once the recap concludes.

See in-game stats easier

Stats provides fans with an easy, intuitive way to check player and team stats throughout the game. Fans can access traditional box score stats, along with advanced stats powered by AWS, all in real-time without ever leaving the live game.

HDR video and proprietary ultra-low latency tech

All NBA on Prime broadcasts are produced in native 1080p High Dynamic Range (HDR) video and 5.1 surround sound, delivering a next-level viewing experience for fans with vivid pictures and pitch-perfect audio.
Additionally, Prime Video and AWS technology combine to create a proprietary, end-to-end livestreaming solution that delivers ultra-low latency, eliminates drift, and ensures synchronization. Prime Video's presentations feature unparalleled quality from the arena to the screen, with delivery speeds that match and often surpass what fans receive from cable and broadcast networks.

See the AI-powered Prime Insights coming to 'Thursday Night Football'

NFL on Prime coverage includes returning innovations and new features that explain crucial late-game scenarios and strategies for both teams, as well as "Pocket Health."

How to watch the NBA on Prime

Basketball fans can watch the NBA on Prime on hundreds of compatible deviceswhere Prime Video is available worldwide. Stream from the web or by using the Prime Video appon your smartphone, tablet, set-top box, game console, or select smart TVs. Prime Video content can also be downloaded for offline viewing on iOS, Android, and Fire devices.
  1. Open the Prime Video app on your device. If you do not have the app, download it from the App Storeor in the App section on your connected TV.
  2. Sign in to your Prime account. Not a Prime member? Sign up for a free 30-day trialto try it out.
  3. Find "NBA" on the homepage, or in the search bar, Sports section, or "Live & Upcoming" carousel.
  4. Select that day's game.
  5. Press play.

5 awesome benefits that make your Prime membership worth it

A Prime membership has a lot to offer. Here are just a few of the best benefits in time for Prime Big Deal Days this October.

Prime Video is included with a Prime membership, costs $14.99 per month or $139 per year. Amazon also offers discounted membership options providing the same benefits of a regular Prime membership at only 50% of the cost for young adultsand qualifying government assistance recipients.

What else can I watch on Prime Video?

You can stream even more live sportson Prime Video, like the NFL, WNBA, NWSL, and more. Prime Video also offers thousands of movies, series, and documentaries.
Members can also stream programming from partners such as Apple TV+, HBO Max, Crunchyroll, Peacock Premium Plus, FOX One, and MGM+via Prime Video add-on subscriptions, as well as more than 500 free ad-supported (FAST) Channels.
Next, learn how to use Prime Video's "Shop the Show"feature to discover products from your favorite series, movies, and live sports.

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Related Tags

  1. Entertainment
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Amazon.com Inc. published this content on September 30, 2025, and is solely responsible for the information contained herein. Distributed via Public Technologies (PUBT), unedited and unaltered, on September 30, 2025 at 15:06 UTC. If you believe the information included in the content is inaccurate or outdated and requires editing or removal, please contact us at [email protected]