07/02/2025 | Press release | Archived content
Figma, a design and development platform for people who build apps, websites, and other digital products together, is expanding its presence in Latin America. At the same time, it is further localizing its products with the launch of Latin American Spanish.
"What's happening in Latin America's designer and developer community is remarkable," says Yuhki Yamashita, Chief Product Officer at Figma. "Across the region, design is increasingly recognized as a powerful differentiator-whether it's a small Brazilian startup crafting fresh digital experiences or an established regional enterprise scaling design systems to meet growing demand. We're incredibly proud that so many people and companies in Latin America are using Figma to take their ideas all the way to fully realized products."
Figma already has a thriving base of customers and community members across Latin America, and is serving many of the region's most respected companies such as iFood, Itaú Unibanco, Mercado Libre, Nubank, Sicredi, TOTVS, Quinto Andar, and more.
The news follows Figma's recent Brazilian Portuguese localization announced at Config 2025.
"iFood is driven by innovation, and rapid, agile collaboration is fundamental to our success. Figma has strengthened how our design, product, and engineering teams work together across every stage, from concept to delivery," says Josias Cunha, Design Manager of Design Operations at iFood. "Its full localization reflects our Brazilian way of building products, making workflows more fluid and aligned with our culture."
In the last year alone, there were more than 10 million Figma files created across Latin America.
"We've integrated Figma into our workflow which is guided by clear design principles," says Fabricio Dore, Experience and Design Director at Latin America's largest private bank, Itaú Unibanco. "Its localization and move into Latin America will help us design, develop, and ship products more easily, which will enable us to deliver outstanding experiences for our own customers."
Latin American Spanish marks the fifth product localization for Figma-following Japanese, Spanish (España) , Korean, and Brazilian Portuguese-which includes local language, culturally adapted user interfaces, and dedicated support for users.
"Latin America is a vibrant center of creativity and design talent," says Débora Mioranzza, Head of Latin America at Figma. "We're getting closer to our community and providing a fully localized product so that companies here can create the best digital experiences for their customers."
Figma's global footprint is expanding, with approximately 85% of its monthly active users in Q4 2024 located outside the United States, and over 50% of revenue coming from non-U.S. markets in 2024. Around two-thirds of monthly active users in Q4 2024 identified beyond traditional design roles, with about 30% self-identifying as developers.
Figma serves companies of all sizes, from prominent Latin American companies to international enterprises such as Airbnb, Google, Puma, SAP, and Volkswagen.
Figma is available in Latin American Spanish from today, July 2.